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Marketing News South Africa

Easter Bunny's off-colour antics

Normally we would delete such an obviously self-promotional press release and one not written too well either, but the pic of two promoters in Easter Bunny suits having it off for their client, Mad Buzz - all in the interests of marketing - was so bizarre that we thought we'd leave it up to the industry to comment.

Mad Buzz 'representatives' explained in their press release that: "...Mad Buzz provides a powerful punch of the purest source of African energy, it should be enjoyed responsibly. Mad Buzz is energy for action and the manufactures cannot be held responsible for what 'consumers' choose to do with their newfound energy levels..."

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