| Branding quotes of the day82 | Submit a quote |
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"If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks."
Leo Burnett Branding quotes
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"The name of a man is a numbing blow from which he never recovers."
Marshall McLuhan Branding quotes
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"Brand value is very much like an onion. It has layers and a core. The core is the user who will stick with you until the very end."
Edwin Artzt Branding quotes
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"A brand is a set of differentiating promises that link a product to its customers."
Stuart Agres Branding quotes
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"A house of brands is like a family, each needs a role and a relationship to others."
Jeffrey Sinclair Branding quotes
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"A brand that captures your mind gains behavior. A brand that captures your heart gains commitment."
Scott Talgo Branding quotes
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"Your brand is created out of customer contact and the experience your customers have of you."
Stelios Haji-Ioannou Branding quotes
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"Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business."
Leo Burnett Branding quotes
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"Products are made in the factory, but brands are created in the mind."
Walter Landor Branding quotes
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"A brand should strive to own a word in the mind of the consumer."
Al Reis and Laura Reis Branding quotes
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"He that gives good advice, builds with one hand; he that gives good counsel and example, builds with both; but he that gives good admonition and bad example, builds with one hand and pulls down with the other."
Francis Bacon Branding quotes
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"An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service."
Daniel J. Boorstin Branding quotes
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"The leader has to be practical and a realist, yet must talk the language of the visionary and the idealist."
Eric Hoffer Branding quotes
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"When it is obvious that the goals cannot be reached, don't adjust the goals, adjust the action steps."
Confucius Branding quotes
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"Men make counterfeit money; in many more cases, money makes counterfeit men."
Sydney J. Harris Branding quotes
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"Corporate identity specialists spend their time rechristening other companies, conducting a legal search and a linguistic search to insure that the name is not an insult in another language."
Lisa Belkin Branding quotes
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"Create your own visual style... let it be unique for yourself and yet identifiable for others."
Orson Welles Branding quotes
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"That inner voice has both gentleness and clarity. So to get to authenticity, you really keep going down to the bone, to the honesty, and the inevitability of something."
Meredith Monk Branding quotes
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"Time is the coin of your life. It is the only coin you have, and only you can determine how it will be spent. Be careful lest you let other people spend it for you."
Carl Sandberg, 1878 - 1967. Branding quotes
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"Your vision will become clear only when you look into your heart ... Who looks outside, dreams. Who looks inside, awakens."
Carl Jung Branding quotes
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"Consumers build an image [of a brand] as birds build nests. From the scraps and straws they chance upon."
Jeremy Bullmore Branding quotes
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"Ordinary people can spread good and bad information about brands faster than marketers."
Ray Johnson Branding quotes
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"A product is something made in a factory; a brand is something that is bought by the customer. A product can be copied by a competitor; a brand is unique. A product can be quickly outdated; a successful brand is timeless."
Stephen King, WPP Group, London Branding quotes
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"It is only shallow people who do not judge by appearances."
Oscar Wilde Branding quotes
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"I have a BMW. But only because BMW stands for Bob Marley and The Wailers, and not because I need an expensive car."
Bob Marley Branding quotes
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"360 degree branding is about...emitting a constant stream of messages to create a lasting impression."
Shelly Lazarus, Ogilvy & Mather Branding quotes
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"How many cares one loses when one decides not to be something but to be someone."
Gabrielle "Coco" Chanel Branding quotes
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"If you can, be first. If you can't be first, create a new category in which you can be first."
Al Ries & Jack Trout, The 22 Immutable Laws of Marketing, 1994 Branding quotes
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