Tequila\Johannesburg, the through-the-line agency for TBWA\South Africa, earlier this week announced that it has partnered with bluesouth Digital Marketing to strengthen its digital integrated offering. Daniel Aufrichtig, MD of bluesouth, said, “Digital marketing has a lot to offer and is a very results-driven area; we feel sure that this is a win-win association. Currently Internet users are in the excess of 5.1 million and are growing. With this growth, the window of opportunity is currently wide open for clients to take advantage of accessing online audiences.”
