Deidre Lodwig, MTN United MD – One day we can stop fighting for our space
Danette Breitenbach
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Dodgy international ads
There's a lot of really crappy international spots on tv these days. Why can't agencies sell original work instead of dodgy international ads?
It's not doing anyone any good, including agencies, clients,
consumers, or the production industry.
Some countries have limitations on flighting international commercials. If SA is so excited about developing local business, and media culture, why haven't we done the same?
