The team developed Creativesear.ch, an aggregate search engine that provides results in the form of pictures, text, film and music. In its first month, the site became the single biggest referring site to the awards site.
They have won a paid placement at London agency AMV.BBDO. “Petter & Kasper did what creative thinkers should - they saw a problem and solved it,” said D&AD president and AMV.BBDO ECD Paul Brazier. “The creativesear.ch positions D&AD where it belongs - as the first place to go for inspiration. Most importantly, they answered the brief.
“I was impressed by the fact that they understood the tone needed for D&AD and presented it in a clear and dynamic way. Well done to them, I'm looking forward to welcoming this team into AMV for their work experience.”
Over half of Student Awards 2010 briefs include a placement as part of the prize. The winner of the Nokia interactive design brief will land a 3-6 months paid placement in their creative department; Which? is offering a 12-week paid placement to one of the winners of the Integrated Communication brief; De Facto will offer a paid placement to a Viral brief winner, along with £1000 (about R13 000) if they decide to use the idea. Finally, New British Design will create a prototype and help market at least one of the winning furniture designs. Further additional benefits are available.
Entry Deadline is Friday 19 March 2010 - studentawards.dandad.org/2010/ has more details.
D&AD is a British not-for-profit organisation that represents the international design, advertising and creative communities. Its inaugural awards ceremony was held in 1963. For more, go to http://awards.dandad.org/2010, read the D&AD blog, join the D&AD Facebook group, follow @dandad on Twitter, view D&AD on YouTube and D&AD photos on Flickr.
