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Advertising News South Africa

CDF's best ads for September 2003

The best ads that appeared in September, as voted by the Creative Directors Forum.

Comments by Brett Morris (Chairperson) for September 2003 judging:

NEWSPAPER
Close scores. Helluva lot of debate. The upshot being that the order changed, so democracy won over accountancy.

MAGAZINE
Less debate, but it was decided that all 3 go through to Ad of Year.

OUTDOOR
Some debate, but a unanimous winner in the end.

TELEVISION
No debate about the winner. Lots of debate about 2nd place, which went through to Ad of Year in the end.

RADIO
Clear winners amongst overall low scores. Nuff said.

Herewith the results of the judging of the September 2003 entries. Congratulations to all concerned.

Newspaper:

1. Proctor & Gamble/Oil of Olay "Age" (52,0) – Saatchi & Saatchi (Cape)
2. Tiger Brands/Beacon Fizzer "Campaign – Moth/Centipede/Snail" (47,1)-TBWA Hunt Lascaris (Gtng)
3. Cape Town Holocaust Centre/Auschwitz Photography Album "Swastika" (52,1) – Berry Bush BBDO
3. Daimler Chrysler/Smart "Various" (48,0) – The Jupiter Drawing Room (South Africa)

Magazine:

1. Delta/Astra Coupe "Campaign - Monza/Hockenheim/Silverstone" (57,0) – Net#Work BBDO
2. Virgin Atlantic "Campaign – Movie Posters" (54,1) – Net#Work BBDO
3. Hospice "Flower/Bed/Couch & School Book" (53,3) Lowe Bull (Jhb)

Outdoor:

1. GSK/Jordan Floss "Spinach-In-Store" (53,0) – O&MRS-T&M (Jhb)
2. SABC 3 "The Animals Come Out on National Geographic" (53,0) – Tequila
3. Cape Town Holocaust Centre/Auschwitz Photography Album "Swastika" (52,2) – Berry Bush BBDO
3. SABC 3 "Ripley's Believe it Or Not" (49,2) - Tequila

TV/Cinema

1. MTV/Crazy Monkey "Mermaid" (55,0) – The Jupiter Drawing Room (South Africa)
2. SABC 1 "P F Jones" (53,1) – TBWA Hunt Lascaris (Jhb)
3. Cadbury's/Endearmints "Name" (49,1) – The Jupiter Drawing Room (South Africa)

Radio:

1. True Love Magazine/Oct Issue "Advice" (54,0) – FCB Johannesburg
2. True Love Magazine/Oct Issue "Navy" (48,3) – FCB Johannesburg
3. True Love Magazine/Oct Issue "Pads" (47,2) – FCB Johannesburg

The judging panel for August 2003 comprised of :

Brett Morris (Chair); FCB Johannesburg
Benny Du Plessis; O&MRST-M
Matthew Brink; Lowe Bull
Brad Reilly; Net#Work BBDO
Felix Kessel; TBWA Gavin Reddy
Grant Jacobsen; Grey Advertising
Vanessa Norman; TJDR (South Africa)

You can view the ads online at www.voicebank.co.za.




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