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South Africa

Results for media+spend

News

Source:
Marketing & Media
20 key trends from VML's Tomorrow’s Commerce report

28 Mar 2024

#OrchidsandOnions: Castle Lager gets surprise ROI on sponsoring Bafana Bafana
Marketing & Media
#OrchidsandOnions: Castle Lager gets surprise ROI on sponsoring Bafana Bafana

Brendan Seery 5 Feb 2024

Retail media networks bring brands closer to consumers; driving ROI
Retail
Retail media networks bring brands closer to consumers; driving ROI

Odette van Wyk 8 Nov 2023

Source: © 123rf the Interactive Advertising Bureau (IAB) South Africa’s annual Internet Advertising Revenue Report has been released
Marketing & Media
IAB SA/PwC SA Online AdSpend Report: Digital sees sustainable growth, social becomes a key contributor

14 Sep 2023

Source: © 123rf Global advertising spend will $1trn for first time next year says Warc research
Marketing & Media
Warc: SA advertising spend to grow over 6% next year

25 Aug 2023

Load shedding may have dealt media a curveball, but OOH is going nowhere
Marketing & Media
Load shedding may have dealt media a curveball, but OOH is going nowhere

Mali Motsumi-Garrido, Issued by Tractor Outdoor 7 Jul 2023

The biggest opportunities that mobile data and location technology offer the OOH and digital OOH industry
Marketing & Media
The biggest opportunities that mobile data and location technology offer the OOH and digital OOH industry

Issued by Vicinity Media 30 Jun 2023

Source © Sports Industry Awards Sport in South Africa remains “serious business says the Nielsen Sports South Africa’s 2022 SA Sports Landscape report
Marketing & Media
The serious business of sport in South Africa

1 Jun 2023

Source:
Marketing & Media
The year machines got smart and digital marketing came out on top

Roan Mackintosh 15 Feb 2023

Source:
Marketing & Media
#WorldRadioDay: Radio is still king

Bathulisile Shongwe 13 Feb 2023

Source © Ion Chiosea It’s important not to get distracted by platform metrics, but to rather stay focused on the post click results
Marketing & Media
Why you should focus on verified end results, not just platform metrics

Grant Lapping 3 Nov 2022

Source:
Marketing & Media
Gamification allows brands to build trust and loyalty with consumers

lebo lekoma 20 Oct 2022

GeoMAPS: Where location, strategy and innovation meets opportunity!
Marketing & Media
GeoMAPS: Where location, strategy and innovation meets opportunity!

Issued by AfricaScope/GeoScope 17 Feb 2021

Kantar's Media Reactions 2022: What are the most preferred media channels and brands?
Marketing & Media
Kantar's Media Reactions 2022: What are the most preferred media channels and brands?

Issued by Kantar 7 Sep 2022

Source: © CGTN The Fifa World Cup in Qatar, timing, to be staged in November and December, can affect ad spend
Marketing & Media
Despite timing Fifa World Cup to have positive impact on ad spend

19 Jul 2022

Source: © rawpixel This year’s IAB South Africa / PwC Internet Advertising Revenue Report – 2021 Study has been released
Marketing & Media
IAB SA / PWC Report shows a healthy digital advertising industry

14 Jul 2022

Brett Morris, executive creative chair, Nahana Communications Group
Marketing & Media
EXCLUSIVE: The power of three: Driving the ingredients of creativity

Danette Breitenbach 24 Mar 2022

Source: © rawpixel
Marketing & Media
How to improve your organic search strategy

26 Jan 2022

Building a growth-centred digital marketing budget for 2022
Marketing & Media
Building a growth-centred digital marketing budget for 2022

2 Nov 2021

Local newspapers - modest heroes in SA's media landscape
Marketing & Media
Local newspapers - modest heroes in SA's media landscape

Issued by Spark Media 30 Aug 2021

Decidophobia* - Holding you back from making fast decisions for your brand?
Marketing & Media
Decidophobia* - Holding you back from making fast decisions for your brand?

Mary Kyriakidi, Issued by Kantar 26 Aug 2021

Register for our free webinar: Media Spend. Opportunities in Challenging Times.
Marketing & Media
Register for our free webinar: Media Spend. Opportunities in Challenging Times.

Issued by Spark Media 19 Aug 2021

Tractor Outdoor announces partnership with Hivestack in South Africa
Marketing & Media
Tractor Outdoor announces partnership with Hivestack in South Africa

Issued by Tractor Outdoor 19 Aug 2021

Source:
Marketing & Media
Beyond the ratings, NBC's Olympics telecast showed video's future

Michael J. Socolow 12 Aug 2021

The growth and decline of adspend during the pandemic
Marketing & Media
The growth and decline of adspend during the pandemic

Muhle Hlabano 21 Jul 2021

7 Questions to ask your digital media partner: From an agency MD
Marketing & Media
7 Questions to ask your digital media partner: From an agency MD

Ryan Sauer 20 Jul 2021

UM named Global Media Agency of the Year by Campaign magazine
Marketing & Media
UM named Global Media Agency of the Year by Campaign magazine

1 Jul 2021

#MarketingMasterminds: The creative brains behind the One Day in Cape Town and the Western Cape campaign
Marketing & Media
#MarketingMasterminds: The creative brains behind the One Day in Cape Town and the Western Cape campaign

Issued by Meta 31 May 2021

The rise of the hybrid media agency: How is the media industry transforming?
Marketing & Media
The rise of the hybrid media agency: How is the media industry transforming?

Issued by Advertising Media Forum 18 May 2021

5 ways SMEs and startups can optimise their advertising budget
Marketing & Media
5 ways SMEs and startups can optimise their advertising budget

Jon Berkowitz & Elan Band 7 May 2021

Insourcing: Appreciate the up and downside before you take action
Marketing & Media
Insourcing: Appreciate the up and downside before you take action

Issued by Advertising Media Forum 5 May 2021

Heineken launches 2030 Brew a Better World ambitions
Retail
Heineken launches 2030 Brew a Better World ambitions

Issued by Heineken South Africa 26 Apr 2021

Give your data a workout: How digital analytics can predict the unpredictable
Marketing & Media
Give your data a workout: How digital analytics can predict the unpredictable

Kent Diepraam and Sagar Ramsinghani, Issued by Kantar 22 Apr 2021

Turn your media spend into a meaningful contribution to society
Marketing & Media
Turn your media spend into a meaningful contribution to society

Greg Stewart 21 Apr 2021

More than half of global business leaders don't expect economic recovery until 2022
Marketing & Media
More than half of global business leaders don't expect economic recovery until 2022

Barbara Cador, Issued by Kantar 25 Feb 2021

PR offers crucial opportunities for Covid stressed businesses
Marketing & Media
PR offers crucial opportunities for Covid stressed businesses

Obren Msuku 4 Feb 2021

#BizTrends2021: A look at the advertising industry in 2021
Marketing & Media
#BizTrends2021: A look at the advertising industry in 2021

Paul Jackson 21 Jan 2021

Lockdown has expanded the data universe for South African marketers
Marketing & Media
Lockdown has expanded the data universe for South African marketers

Grant Lapping 18 Dec 2020

#BizTrends2021: Why radio remains a content stalwart in 2021
Marketing & Media
#BizTrends2021: Why radio remains a content stalwart in 2021

Deirdre King 6 Jan 2021

#BizTrends2021: Digital marketing comes under the spotlight in 2021
Marketing & Media
#BizTrends2021: Digital marketing comes under the spotlight in 2021

Roan Mackintosh 6 Jan 2021

Entertainment platform Monsooq launches in SA
ICT
Entertainment platform Monsooq launches in SA

9 Nov 2020

My Kreepy Teacher strikes funny bone, just right, for Kreepy Krauly
Marketing & Media
My Kreepy Teacher strikes funny bone, just right, for Kreepy Krauly

Issued by Ebony+Ivory 20 Oct 2020

Covid-19 implications for brand strategists
Marketing & Media
Covid-19 implications for brand strategists

Issued by Ask Afrika 15 Oct 2020

Ipsos launches its new creative assessment solution - Creative|Spark on Ipsos.Digital Platform in South Africa
Marketing & Media
Ipsos launches its new creative assessment solution - Creative|Spark on Ipsos.Digital Platform in South Africa

Issued by Ipsos 15 Sep 2020

8 golden rules for brands to win in a recession
Marketing & Media
8 golden rules for brands to win in a recession

Issued by Wunderman Thompson 31 Jul 2020

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