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Mark Geschke
IT & TELECOMMUNICATIONS
A beginner's guide to digital transformation

A beginner's guide to digital transformation
©icetray via 123RF
[Mark Geschke] Not a day goes by that leaders of mid-sized businesses are not bombarded in one way or another by the increasingly urgent need...

Posted 8 years ago | Like
Emma Carpenter
MARKETING & MEDIA
Cannes About Town: In the Jury Room

The mobile jury, hard at work.
The mobile jury, hard at work.
[Emma Carpenter] 'We're looking for the previously inconceivable', a piece of work that goes far beyond just never having been done before, you're looking for a piece of work that will change the entire industry...

Posted 8 years ago | Like
Leigh Andrews
MARKETING & MEDIA
The rise of short-form, real-time content

Oosthuizen
Oosthuizen
[Leigh Andrews] Joanna Oosthuizen, national managing director of Ogilvy Public Relations South Africa, is one of just two South Africans included in PR Week's 2016 Global Power Book. She exclusively talks us through the future of the PR industry

Posted 8 years ago | Like
Manusha Pillai
MARKETING & MEDIA
The firefighters: the nexus between personal and national reputation

[Manusha Pillai] The deployment of South African firefighters in Canada impacted positively on the country's brand and reputation...

Posted 8 years ago | Like (2)
Chris Brewer
MARKETING & MEDIA
Writing good advertising copy (Part 3)

Writing good advertising copy (Part 3)
© Kirill Kedrinski – 123RF.com
[Chris Brewer] This week we're going to continue to remind ourselves of what kinds of advertising copy works better than others. You may very well know all this, but being reminded of the basics every now and then is good for the soul...

Posted 8 years ago | Like (1)
Clive Evans
MARKETING & MEDIA
Your buyers don't belong to you

Your buyers don't belong to you
[Clive Evans] In the perennial quest to build strong brands marketers have traditionally sought to move would-be customers from first awareness through to purchase, on to loyalty and then post purchase evangelism...

Posted 8 years ago | Like
Jacques van Wyk
MARKETING & MEDIA
Why you need to put customer communications on the boardroom's agenda today

[Jacques van Wyk] It can be tempting to take a scattered approach to customer communications to attract new customers and upsell your current base...

Posted 8 years ago | Like
Stuart Smith
MARKETING & MEDIA
PR needs an image campaign: time to recognise PR's influence in marketing - Ogilvy South Africa

Stuart Smith[Stuart Smith] Creativity in PR means reframing a brand's story with ideas that cut through this effectively, writes Stuart Smith Global CEO of Ogilvy Public Relations...

Posted 8 years ago | Like
Anna-Bet Stemmet
LIFESTYLE & ENTERTAINMENT
#WeeklyWineWrap: Move over red & white, blue & orange wine is now a thing

#WeeklyWineWrap: Move over red & white, blue & orange wine is now a thing
© Cukmen via 123RF
[Anna-Bet Stemmet] This week we gear up for the 2016 Juliet Cullinan Wine Festival that is set to rock Joburg's socks in less than a month, find out what the deal is with blue and orange wine...

Posted 8 years ago | Like
Sindy Peters
ESG & SUSTAINABILITY
#YouthMonth: Water is everyone's business - Dean Muruven

#YouthMonth: Water is everyone's business - Dean Muruven
[Sindy Peters] Dean Muruven does important work in the environmental sector striving to ensure a water secure future for all South Africans...

Posted 8 years ago | Like
Lee Naik
IT & TELECOMMUNICATIONS
Fulfilling the promise of blockchain

Fulfilling the promise of blockchain
©adrianhancu via 123RF
[Lee Naik] An internet of finance. The renaissance of money. If the previous decade was the age of mobile banking, the next looks set to be the era of blockchain. No other technology has more potential...

Posted 8 years ago | Like
Emma Carpenter
MARKETING & MEDIA
Cannes About Town: The Beautiful Game

Cannes About Town: The Beautiful Game
[Emma Carpenter] As the giants of the technology industry battle it out to build the biggest stage on the beach here in Cannes, another festival of a different kind is taking place in France, which is surprisingly similar to the advertising frenzy that kicked off this weekend.

Posted 8 years ago | Like
Ruth Cooper
LIFESTYLE & ENTERTAINMENT
Discover Paarl in winter

Discover Paarl in winter
[Ruth Cooper] I have to say that Paarl hasn't really registered on my list of places to explore, besides a trip to the beautiful Laborie Wine Farm last year.

Posted 8 years ago | Like (1)
Emma Carpenter
MARKETING & MEDIA
Cannes About Town: Getting here

Cannes About Town: Getting here
© Jozef Mičic – 123RF.com
[Emma Carpenter] Arriving in France reminded me that long haul air travel is still stuck in the mid 20th century...

Posted 8 years ago | Like
Leigh Andrews
RETAIL
#CGFSummit: Food safety, not just a Western luxury

#CGFSummit: Food safety, not just a Western luxury
© Sakkmesterke – 123RF.com
[Leigh Andrews] A customer buys meat and vegetables from your store. He goes home, eats that fresh produce, and contracts a serious illness. Possibly even dies. Here's how to prevent this nightmare from becoming a business reality...

Posted 8 years ago | Like
Louise Burgers
MARKETING & MEDIA
#TRENDING: What do an umbrella, a shark and a house plant have in common?

Image by 123RF
Image by 123RF
[Louise Burgers] The influential Consumer Goods Forum summit was held in Africa for the first time - these are the top trends emerging...

Posted 8 years ago | Like
Leigh Andrews
RETAIL
#CGFSummit: Reap the rewards of doing business sustainably

[Leigh Andrews] 'Shared-value sustainability' was a hot topic on the third and final day of the Consumer Goods Forum, with insights shared by Nestlé CEO and former Consumer Goods Forum co-chair, Paul Bulcke.

Posted 8 years ago | Like
Nicci Botha
HEALTHCARE
Prevention is better than cure

Prevention is better than cure
© Bruce Rolff 123RF
[Nicci Botha] We're entering a new era of healthcare where the emphasis is on patient-based medical care and risk management...

Posted 8 years ago | Like
Ken van Ginkel
[Production] 

That a television works as hard as those elements that you might consider integral to what that a business does is what Picture Tree director, Richard Truter, wanted to convey in a trio of 30-second spots for DDB Johannesburg...

Posted 8 years ago | Like
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