It achieved a 8.5 AR (All Adults) for the time slot 9am to 2.30pm, against 3.8 ARs (All Adults) of its nearest competitor. Average audience ratings (SABC3) for the same time slot during the previous three Fridays, measured 2.2 ARs. LSM 7 -10 (All Adults) on the channel measured 12.9 ARs (competitor measured 3.3 ARs) as opposed to 1.9 ARs during the previous three weeks.
"The channel is thrilled with its viewership. Our turnaround strategy is to restore the channel's credibility and over the next six months, much work will be done behind the scenes as the channel plans to re-launch in October," said newly appointed SABC3 Acting GM Ed Worster.
