Sponsorship News South Africa

Absa renews Fedhasa sponsorship

Absa renewed its annual sponsorship of R300 000 with the Federated Hospitality Association of South Africa (Fedhasa) on Wednesday, 15 March 2006. Absa's sponsorship, which started in 2005 and is renewable annually, is being used to improve the service and standards of the tourism industry by bringing new and innovative financial solutions to the industry.

Said Fedhasa national chairman Brett Dungan, "In signing the agreement in Johannesburg today, FEDHASA once again recognises Absa as its partner of choice into and beyond 2010."

Together with Fedhasa, Absa aims to give impetus to the tourism industry, the fastest growing sector of South Africa's economy which has massive potential for job creation and the development of SMME businesses.

Pieter de Bruin, Absa national manager: consumables & tourism, added, "There are major challenges for our country in hosting the 2010 Soccer World Cup tournament and Absa's partnership with Fedhasa is a good example of how we can ensure that South Africa's hospitality industry is ready to deal with the influx of tourists expected."

Absa has also offered group scheme benefits to Fedhasa for the staff of all association members, offering preferential rates on banking solutions such as lending, assurance/insurance, savings and investment products.

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