It will have branding rights at all cricket stadia across the country and the logo will be on boundary ropes and umpires' clothing at Ram Slam matches. Furthermore, its touchscreens will be used at the SuperSport studios and pitch side during international and Ram Slam matches (excluding 2015 ICC Cricket World Cup).
Samsung will contribute R1m to the Nelson Mandela Foundation - when the batsman strikes 4-6-6-6-4 in consecutive boundaries, during the Ram Slam. This partnership also sees the brand taking up the rights as associate sponsor for the annual Proteas vs Springboks match - both teams sponsored by the company.
