The Young Creatives competition provides an exceptional opportunity for two young creatives to compete in the International Young Creatives Award, attend a two-day workshop, witness the activities at the Cannes International Advertising Festival and eventually let their hair down at the Young Creatives party.
Entrants are required to design an advertising campaign to promote CineMARK's wide range of advertising options to would-be/potential advertisers, displaying the unique advantages of reaching the target audience in the cinema environment and illustrate what a powerful tool it can be for clients wanting to communicate with the vast number of cinema-goers. The campaign needs to be designed to run on the boards, which make up the cinema foyer queuing system. You can create a series of storyboards to run consecutively through the queuing systems (to be presented on one entry) or a single storyboard promoting CineMARK.
If you are a student, enter the student category for the yet undiscovered creative talent. The student teams are required to answer the same brief and stand in line to win CineMARK VIP movie cards entitling them to unlimited free movies to the end of 2005.
The deadline for entries is Friday, 8 April 2005 and all A2 storyboards should be delivered mounted, with the entrants full details attached in an envelope on the reverse side, to: Lynne Wylie, CineMARK, 5th Floor, Primedia House, Cnr Gwen Lane & Fredman Drive, Sandown, Johannesburg.
For more information, email: .
