EAST AFRICARetailer launches Christmas consumer promotions
[Carole Kimutai] Despite the global crunch that has seen a drastic reduction in consumer spending, retail supermarket chain Nakumatt has launched a R3m (KSh30m) Christmas season rewards program that will run for two months. 20 Nov 2008 12:15
EAST AFRICAMTN Uganda's Zone to stay
[Walter Wafula] MTN Uganda has decided to uphold MTN Zone, a cost saving tariff plan, due to subscriber interest for the product, according to a senior executive at the company. 6 Oct 2008 10:04
EAST AFRICAUchumi hunts for loyal customers
[Walter Wafula] Uchumi, a Kampala supermarket, has unveiled the first retail shopping club in a bid to attract and retain its customers. The supermarket launched the U-Club, a customer loyalty initiative, which comes with a U-Club Card. 23 Sep 2008 10:46
EAST AFRICADHL launches heavy-weight shipment promotion
DHL Express Kenya has launched a promotion that gives customers discounts for exporting or importing heavy-weight shipments. The new tariff provides a 35-45% reduction on the old tariff for shipments above 51kg to selected destinations. 24 Jul 2008 19:34
EAST AFRICAPress harassment hinders Niger's development, watchdogs warn
Press freedom groups agree that an increase in arrests, intimidation and harassment of journalists in Niger is impeding development in one of the poorest countries in the world. 16 Jan 2008 07:32
EAST AFRICAZim advertising awards go ahead despite lack of new campaigns
[Dumisani Ndlela] Zimbabwe's Advertising Publicity Club is organising its annual competition for the advertising industry, despite a dearth of new campaigns due to an economic crisis that has stunted growth and limited new advertising campaigns in a once vibrant sector. 11 Jan 2008 07:04
EAST AFRICASeychelles tourism campaign gets a boost
CNN will deliver the Seychelles Tourism Board's first pan-European advertising campaign to an international audience, promoting the group of islands as a leading holiday destination. 9 Jan 2008 09:28
EAST AFRICABank takes 140 African traders to Hong Kong
[Walter Wafula] Standard Charted Bank PLC is sponsoring 140 small and medium enterprise African traders to attend the 2007 World SME Expo in Hong Kong, as part of its new annual SME Trade Corridors' initiative. 7 Dec 2007 12:01
EAST AFRICAMobile service providers bag marketing awards
[Carole Kimutai] The big boys of Kenya's mobile telephone industry scooped six of 15 marketing awards during this year's Marketing Society of Kenya (MSK) Warrior Awards gala. The event was held at the Kenya International Conference Centre grounds on Friday, 30 November. 5 Dec 2007 08:09
EAST AFRICAAfrican nations agree to $1 billion Indian satellite project
A critical mass of countries are signing on to a plan for India to invest $1 billion in the Pan-African e-Network satellite project, a joint initiative with the Africa Union aimed at developing the region's information and communication technology (ICT) infrastructure. 30 Nov 2007 12:04
EAST AFRICAFuture techniques in online marketing
Senior Editor in Charge of Adotas, Sarah Novotny summarizes key future trends in Online advertising as predicted by Dilip DaSilva, Exponential's founder and CEO. Excerpting from the summary, Novotny says there are six key trends identified in this release. 30 Nov 2007 08:49
EAST AFRICAZimbabwe can't calculate inflation
Zimbabwe is so short on consumer goods, the government can't even calculate inflation, the chief statistician said on Tuesday. 28 Nov 2007 09:48
EAST AFRICAMusic video project for Africa
Pan-African music entertainment network MTV Networks Africa and oil marketer Shell have partnered to boost Africa's contemporary music industry. 22 Nov 2007 14:43
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