In 2007 the ASA accepted a voluntary undertaking from Reckitt Benckiser to change the font size of a disclaimer appearing on the packaging for its Dettol Hand Liquid Wash. During January 2008 Reckitt was found to have breached this undertaking. 20 Nov 2009 14:49
The 2009 3M Brand Conference is aimed at helping marketers sort through the web of potential legal and financial issues that surround any large, sponsored events. The conference takes place on Tuesday 24 November 2009 in Joburg. Attendance is free. 19 Nov 2009 12:41
The Advertising Standards Authority of South Africa (ASASA) recently released figures indicating an increase in the number of complains from print advertisements. Newspaper ad complaints increased by 11.5%, whereas those from television decreased by 7.5%. 19 Nov 2009 10:55
Draftfcb Impact has launched a new game for South Africa's national lottery operator, Gidani, using television, national radio stations, newsprint and spectacular outdoor sites. 18 Nov 2009 13:30
LONDON: Mark Tutssel, chief creative officer of Leo Burnett Worldwide, has been appointed Film & Press Jury President for Cannes Lions 2010. As CCO, Tutssel oversees 96 global Leo Burnett offices. The 57th Cannes Lions International Advertising Festival takes place 20 - 26 June 2010 in Cannes, France. 18 Nov 2009 09:26
The media are invited to attend the official launch of the inaugural Virgin Active Sport Industry Awards at Emperor's Palace Convention Centre on Tuesday 24 November 2009 at 12.30pm. 18 Nov 2009 08:58
After a successful 12-month campaign using 50 branded buses in KwaZulu-Natal, the Darsot Food Corporation is planning to continue the campaign. 18 Nov 2009 08:26
The Insight Exchange is a McCann initiative that acts as a forum where the marketing industry can discuss and share facts and figures, industry trends, review the latest business books and get exposure to the latest creative offerings from international and local markets. 17 Nov 2009 14:45
Designed by MetropolitanRepublic, the Loerie Annual is a further expression of the “Feed your ego” theme of the 2009 Awards. This is carried through in the design of the book and the cartoon “egos” that populated the Loeries campaign this year. 17 Nov 2009 09:30
“Afstereo presently monitors 35 mainstream radio stations and television channels and compiles and maintains a vast pool of data that is now accessible to all companies and professional audit practices interested in this aspect of the business,” says Tonya Khoury, media business unit manager at Afstereo. 17 Nov 2009 06:44
The Art Directors' Club (ADC) announced earlier this week that it had made organisational changes following its branding exercise. Its board voted to make management of all ADC programming and member services the responsibility of an executive director, yet unnamed, who will report to the board. 16 Nov 2009 12:42
Redline's financial advertising division rubbed shoulders with the giants in this specialist sector at the 2009 Sake24 Financial Advertising Awards thanks to its performance for AltX-listed client, SilverBridge. 13 Nov 2009 17:21
UK-born Steve Morgan, whose experience and accomplishments on the Jet brand over the past ten years has earned him authority within the retail advertising space, joins Y&R South Africa this month as the creative lead on the agency's biggest account, Pick n Pay. 13 Nov 2009 16:12