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Ros Siddle is the Marketing & Loyalty Research Manager at Truth, a boutique consulting business specialising in customer centricity and customer loyalty programmes. Ros holds a degree in Human Resource Management majoring in Industrial Psychology from Stellenbosch University.

After a few years in the HR industry, Ros moved across to Truth in 2010 under the guidance of CEO and loyalty expert, Amanda Cromhout, where her portfolio has expanded across international & local loyalty research and trend development, social media rewards and loyalty marketing. Ros is also the co-founder of the charity campaign www.miles4miraclekidz.co.za, marathon runner and a newbie at triathlon!

Contact details: email az.oc.hturt@sor | Twitter @Ros_Siddle @tweetstruth