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At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon over 300 years combined experience and expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is equal parts creative agency, consultancy, and technology powerhouse.
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Stork campaign takes centre stage on Ads of the World
The Hardy Boys (a Wunderman Thompson company) conceptualised an innovative and interactive activation for the Stork Brand that is garnering praise and attention worldwide. Featured prominently on the front page of Ads of the World, this immersive experience delivers on the brand’s proposition of “wholesome country goodness”. It brings a taste of the country to the heart of Johannesburg's bustling cityscape with its unique campaign, 'Order From the Country.' 14 Dec 2023 Read more

Fran Luckin joins VML South Africa as chief creative officer
VML has announced the appointment of Fran Luckin as chief creative officer. She will start in her new role on 1 February 2024. In October, VML was formed, uniting two of the most awarded creative agencies in the world: VMLY&R and Wunderman Thompson. Fran’s appointment is the first South African leadership appointment to be announced, signalling VML’s intent to be a creative powerhouse in South Africa. 7 Dec 2023 Read more

Wunderman Thompson SA's Parusha Partab wins Strategic Planner of the Year Award
Wunderman Thompson South Africa is proud to announce that their group strategy director, Parusha Partab, has been honoured with the prestigious 2023 Strategic Planner of the Year Award at the Global Women in Marketing (WiM) Awards. Parusha's exceptional strategic expertise and dedication have not only set her apart and earned her this remarkable recognition but have also secured her a position as the sole African recipient in a highly competitive field. 22 Nov 2023 Read more

The Duracell Bunny is the new hero of Christmas in new integrated campaign from Wunderman Thompson
The Duracell Bunny saves Santa from a Christmas blackout in the battery brand's first festive campaign in five years. 2 Nov 2023 Read more

Wunderman Thompson SA triumphs at the 2023 New Generation Awards
Wunderman Thompson SA, a market leader in brand strategy, advertising, and digital transformation, proudly celebrates its achievement at the 11th Annual New Generation Awards. With a stunning 100% finalist conversion from its 34 entries, the agency underscores its commitment to creativity and innovation in the dynamic world of digital marketing. 29 Sep 2023 Read more

Wunderman Thompson South Africa wins big at the International Creativepool Annual 2023 Awards
Wunderman Thompson South Africa is delighted to announce its outstanding recognition at the international Creativepool Annual 2023 Awards Ceremony. The integrated marketing agency scooped six awards across five categories. 12 Sep 2023 Read more

Seamless omnichannel shopping experience essential for consumers of the future
The clues to whether businesses are making the right investments now to ensure that they can provide the right experiences across the channels that consumers will come to expect is held in the data from the Wunderman Thompson Future Shopper Report 2023. 29 Jun 2023 Read more

Wunderman's group strategy director wins Mail & Guardian 200 Young South Africans 2023
Wunderman Thompson South Africa is proud to announce that its group strategy director, Parusha Partab, has been recognised as a winner in the Mail & Guardian 200 Young South Africans 2023 Awards: Film and Media. This prestigious accolade showcases the most promising and inspiring young individuals across various categories in South Africa, marking a significant milestone in Partab's career. 28 Jun 2023 Read more

Beauty brand Lux challenges sports media to 'Change the Angle' towards female athletes
QR code initiative made by Wunderman Thompson highlights sexism in sports coverage - and calls for focus on achievements, not physical attributes. 26 Apr 2023 Read more

Wunderman Thompson strengthens B2B offering with launch of inspired B2B
Wunderman Thompson is expanding its B2B offering with the launch of Inspired B2B, a new initiative dedicated to inspiring growth for ambitious B2B brands. 21 Apr 2023 Read more

90% of B2B buyers have switched to a new supplier in the last 12 months
Wunderman Thompson has released a new B2B Future Shopper report revealing interesting insights into B2B buyer expectations. 22 Feb 2023 Read more

Joyconomy: Elevated expressionism to arm people with hope, joy and happiness for an uncertain year
Wunderman Thompson's annual trend almanack features 100 bitesize predictions that offer a splash of colour, inspiration, and an insightful glimpse into 2023 19 Jan 2023 Read more

The evolution of B2B marketing requires fresh approaches and tactics
Wunderman Thompson in South Africa has created a specialist Business to Business (B2B) task force to help take B2B businesses and brands into the evolving B2B marketing landscape. The team will be led by new-joiner Nicky Turnbull, who will be supported by Edwin Mbugua, as well as a team of strategists specialising in B2B content strategy, account-based marketing, and commerce and CRM teams as and when required. 14 Nov 2022 Read more

Wunderman Thompson reveals world's most inspiring brands for 2022
Tech giants Google, Apple, Samsung and Amazon remain at the top of the pack - yet 30% of the 2022 top 100 brands are new entrants to the listing 4 Nov 2022 Read more

Wunderman Thompson wins 2022 Acquia Engage Award
Awards recognise exceptional digital experiences developed in a time of ceaseless change. 26 Oct 2022 Read more

Webinar: A New Frontier in South African Retail
Understanding how South African consumers react to various factors will be crucial for brands and retailers. Changes in our shopping behaviour were certainly fast-tracked by the pandemic lockdowns, and the question now is - will the upward trajectory of online shopping continue, and if so, what does that mean for retail and e-commerce players in South Africa? 20 Oct 2022 Read more

Telkom's 'Made of Monate' TVC spreads the love
Wunderman Thompson SA's recently launched Telkom brand TVC is gaining international attention. The 'Made of Monate' spot, shot in the Cape by Monde Gumede of Massif, was just listed as one of the top five best ads and advertising campaigns of the week worldwide on AdForum. 13 Oct 2022 Read more

Wunderman Thompson SA named finalist in the Business Culture Awards
"At Wunderman Thompson SA, we're committed to actively building a diverse, equitable and inclusive workplace where people are treated with dignity and respect. We work to inspire growth for ambitious people, so when we were named a finalist of the 'Leading with Purpose for Business Culture' category, we were elated," expressed agency chief people officer, Unati Moalusi. 12 Oct 2022 Read more

Omnichannel or multichannel - is there a difference?
As consumer shopping behaviour continues to shift with velocity towards embracing digital channels, the fundamental need for brands to be top of mind, easily accessible and physically available has never been more pressing. The competition is intensifying and speed to market is an increasingly important factor, because once a consumer has downloaded a competitor's app and started using it efficiently, effectively, and most importantly, with ease, it becomes very hard to convince them to use your online platform or introduce it into their consideration set. 28 Sep 2022 Read more

Wunderman Thompson brings back and expands industry-defining recruitment programme The Catalyst Academy
Wunderman Thompson launches its second year of the Catalyst Academy, an industry-defining programme that aims to bring together talent from different backgrounds to build brilliant experiences for consumers and B2B audiences. 23 Sep 2022 Read more


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www.vml.com/south-africa