The Hive Group is an insight-driven performance marketing agency that tackles business challenges through precise, technology-enabled creative solutions.
The Hive Group is continuing to set the standard for innovation and excellence through its marketing technology (MarTech) solutions. Recent accolades that include winning at the recent 12th New Generation Awards and CEO Yaw Dwomoh being identified as one of the 10 most innovative CEOs in business by Entrepreneurial Outlook underscore the company’s commitment to driving growth and transformation through data-driven marketing and cutting-edge technology. 14 Oct 2024Read more
With more than 328 million terabytes of data generated daily, trying to make sense of it all has become one of the key challenges facing any business especially those in retail who must contend with a dynamic marketplace. The Hive Group, a leading pan-African data and consumer insights performance agency, is collaborating with global leaders like mParticle and StoryTeq to enhance its tools to help brands redefine their customer engagement ecosystem, to unlock efficiencies and insights. 19 Aug 2024Read more
