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Adidas' Olympics retro campaign steps into controversy
Adidas' Olympics retro campaign steps into controversy

 

CrowdStrike Falcon glitch disrupts global services across sectors
CrowdStrike Falcon glitch disrupts global services across sectors

 

Source: © EL Output World’s most valuable and strongest football club, Real Madrid, ranks among the strongest brands globally, surpassing renowned names like Google, Coca-Cola, Ferrari, and Rolex
Real Madrid: World's most valuable football brand with a €1.7bn brand value

Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa
Cannes Lion Festival bought out by rival business, informa

 

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
Messaging the preferred method for customers to interact with brands says research


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