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In brief Advertising South Africa

How about a cup of coffee and a laugh?

What do Chuck Norris, cows humping and a freak family wedding all have in common? They all make you laugh - and they also all happen to appear on coffee cups in Vida e Caffé. The Cape Town International Comedy Festival teamed up with Vida e Caffé and Tagon Media to promote 10 years of comedy. The campaign was created by TBWA creative director Richard Lamb-Hughes.

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