Business Analyst

Remuneration:	market-related
Location:	George
Job level:	Junior/Mid
Type:	Permanent
Reference:	#BH-282
Company:	Badger Holdings

Company overview

At dotsure.co.za, we’re not just digital insurance innovators; we’re a team that believes in working smarter, together. Our culture is rooted in advancement, collaboration, and having fun, all while making a meaningful impact. As a business analyst in our online sales team, you’ll be at the forefront of transforming how we connect with customers in the digital world. Working with cutting-edge technologies, you’ll shape the future of online customer journeys and drive real growth – all from the heart of the Garden Route.

As a business analyst in the online sales space within our innovation department, you’ll drive the optimisation of our digital sales platforms. Your mission will be to turn data into action by analysing metrics, enhancing sales funnels, and aligning digital efforts with strategic goals. Working collaboratively across teams, you’ll help develop scalable solutions that boost customer experiences and drive conversion success.

Key responsibilities

Data analysis and reporting

Identify key metrics to track online sales performance
Develop and implement actionable reports for stakeholders, aligning with strategic goals

Sales funnel optimisation

Analyse the digital sales funnel and identify areas for improvement
Collaborate with digital marketing and development teams to optimise conversion rates and customer acquisition

Digital strategy development

Refine digital sales strategies through data-driven recommendations
Align customer experience initiatives with business objectives and market trends

Project leadership

Lead digital sales projects from concept to completion, ensuring alignment with business goals
Collaborate with developers, marketing, and stakeholders for smooth execution

Customer journey enhancement

Work with customer experience teams to streamline the online sales journey
Ensure user-friendly experiences across all digital touchpoints

Innovation and technology integration

Stay informed of digital trends, evaluating and implementing tools to enhance customer experience and efficiency

Skills and experience

Education

Bachelor’s degree in business, information systems, or a related field

Experience

Minimum of three years’ experience in a business analyst role, focusing on digital sales or e-commerce
Background in data-driven decision-making and digital strategy development

Technical skills

Proficiency in data analysis tools (e.g., Excel, Power BI) and CRM systems (e.g., HubSpot)
Strong understanding of digital sales strategies, UX, and customer journey optimisation

Communication and leadership

Ability to translate complex data into simple, actionable insights
Proven project management skills and experience in cross-functional team collaboration

Key competencies

Data-driven decision-making
Customer-centric mindset
Strategic thinking and problem-solving
Excellent collaboration and communication skills
Project management experience

If you're ready to optimise, innovate, and feel inspired, dotsure.co.za is the place for you!

Posted on 13 Nov 11:38, Closing date 12 Dec