![Santam's new brand repositioning moves it into a new era, but the brand will retain, for now, its distinctive yellow umbrella logo (Image supplied)](https://biz-file.com/c/2409/749986-64x64.jpg?2)
Subscribe to daily business and company news across 19 industries
×![#BestofBiz 2017: Retail](https://biz-file.com/c/1712/422875-208x117.png?2)
![How to thrive in the digital era](https://biz-file.com/c/1712/422851-208x117.jpg?2)
![Image credit: Alok Sharma - .](https://biz-file.com/c/1712/421687-208x117.jpg?2)
![Food retail in SA scores top marks for customer satisfaction](https://biz-file.com/c/1711/420284-208x117.jpg?2)
![US stores get creative to battle e-commerce](https://biz-file.com/c/1711/420153-208x117.jpg?2)
![Is a little loyalty too much to ask for?](https://biz-file.com/c/1711/420099-208x117.jpg?1)
![Image credit: EPA-EFE/Koen van Weel](https://biz-file.com/c/1711/419041-208x117.jpg?2)
![Image credit: .](https://biz-file.com/c/1711/418386-208x117.jpg?2)
![#Trending: The rise of consumer resilience](https://biz-file.com/c/1711/417574-208x117.jpg)
![#NewCampaign: It starts with...](https://biz-file.com/c/1711/417723-208x117.jpg?1)
![Edcon adds Engen as Thank U rewards partner](https://biz-file.com/c/1711/417026-208x117.jpg?2)
![Tailoring the customer experience boosts online sales](https://biz-file.com/c/1710/416695-208x117.jpg?2)
Tailoring the customer experience boosts online sales
Michael J. Armstrong and Narongsak (Tek) Thongpapa 31 Oct 2017
![Could the humble phone call be the future of digital CX?](https://biz-file.com/c/1710/416729-208x117.jpg?1)
![Ask Afrika's Orange Index Awards: Taking away our emotions](https://biz-file.com/c/1710/416452-208x117.jpg?2)
![How to influence the customer of the future](https://biz-file.com/c/1710/415522-208x117.jpg?2)
![Experiential retail - a new way to shop](https://biz-file.com/c/1710/415286-208x117.jpg?2)
![SA's digital coupon uptake - SnapnSave reports R40m in sales for brand partners](https://biz-file.com/c/1710/414958-208x117.jpg?2)
![What's at the heart of franchise sector growth?](https://biz-file.com/c/1710/414580-208x117.jpg?2)
![Being the man in the supermarket](https://biz-file.com/c/1710/414582-208x117.jpg?2)
Being the man in the supermarket
Senzo Xulu 16 Oct 2017
![Clicks Clubcard takes the lead in loyalty](https://biz-file.com/c/1710/414407-208x117.jpg?2)
![Report reveals customer aftermarket is afterthought for manufacturers](https://biz-file.com/c/1710/414244-208x117.jpg)
![#EntrepreneurMonth: At the forefront of customer feedback and online reputation management](https://biz-file.com/c/1710/413887-208x117.jpg?2)
![Trevor Hardy](https://biz-file.com/c/1710/413664-208x117.jpg?2)
![AI is already here - we just call them Transformers!](https://biz-file.com/c/1710/413051-208x117.jpg?2)
![Leveraging digital technology for a seamless, 360-degree customer journey](https://biz-file.com/c/1709/412531-208x117.jpg?2)
![Gaps in customer intelligence, delivery limiting opportunities - new CMO report](https://biz-file.com/c/1709/411222-208x117.jpg?2)
![Almost 32 hours for banks to respond](https://biz-file.com/c/1708/408594-208x117.jpg?2)
![Somsak Chidchawange © –](https://biz-file.com/c/1708/408407-208x117.jpg?2)
![Allan Swart ©](https://biz-file.com/c/1708/408278-208x117.jpg?2)
![Delivering a true omnichannel experience: what you need to know](https://biz-file.com/c/1708/407332-208x117.jpg?2)
More news
![#BestofBiz 2017: Retail](https://biz-file.com/c/1712/422875-208x117.png?2)
![How to thrive in the digital era](https://biz-file.com/c/1712/422851-208x117.jpg?2)
![Image credit: Alok Sharma - .](https://biz-file.com/c/1712/421687-208x117.jpg?2)
![Food retail in SA scores top marks for customer satisfaction](https://biz-file.com/c/1711/420284-208x117.jpg?2)
![US stores get creative to battle e-commerce](https://biz-file.com/c/1711/420153-208x117.jpg?2)
![Is a little loyalty too much to ask for?](https://biz-file.com/c/1711/420099-208x117.jpg?1)
![Image credit: EPA-EFE/Koen van Weel](https://biz-file.com/c/1711/419041-208x117.jpg?2)
![Image credit: .](https://biz-file.com/c/1711/418386-208x117.jpg?2)
![#Trending: The rise of consumer resilience](https://biz-file.com/c/1711/417574-208x117.jpg)
![#NewCampaign: It starts with...](https://biz-file.com/c/1711/417723-208x117.jpg?1)
![Edcon adds Engen as Thank U rewards partner](https://biz-file.com/c/1711/417026-208x117.jpg?2)
![Tailoring the customer experience boosts online sales](https://biz-file.com/c/1710/416695-208x117.jpg?2)
Tailoring the customer experience boosts online sales
Michael J. Armstrong and Narongsak (Tek) Thongpapa 31 Oct 2017
![Could the humble phone call be the future of digital CX?](https://biz-file.com/c/1710/416729-208x117.jpg?1)
![Ask Afrika's Orange Index Awards: Taking away our emotions](https://biz-file.com/c/1710/416452-208x117.jpg?2)
![How to influence the customer of the future](https://biz-file.com/c/1710/415522-208x117.jpg?2)
![Experiential retail - a new way to shop](https://biz-file.com/c/1710/415286-208x117.jpg?2)
![SA's digital coupon uptake - SnapnSave reports R40m in sales for brand partners](https://biz-file.com/c/1710/414958-208x117.jpg?2)
![What's at the heart of franchise sector growth?](https://biz-file.com/c/1710/414580-208x117.jpg?2)
![Being the man in the supermarket](https://biz-file.com/c/1710/414582-208x117.jpg?2)
Being the man in the supermarket
Senzo Xulu 16 Oct 2017
![Clicks Clubcard takes the lead in loyalty](https://biz-file.com/c/1710/414407-208x117.jpg?2)
![Report reveals customer aftermarket is afterthought for manufacturers](https://biz-file.com/c/1710/414244-208x117.jpg)
![#EntrepreneurMonth: At the forefront of customer feedback and online reputation management](https://biz-file.com/c/1710/413887-208x117.jpg?2)
![Trevor Hardy](https://biz-file.com/c/1710/413664-208x117.jpg?2)
![AI is already here - we just call them Transformers!](https://biz-file.com/c/1710/413051-208x117.jpg?2)
![Leveraging digital technology for a seamless, 360-degree customer journey](https://biz-file.com/c/1709/412531-208x117.jpg?2)
![Gaps in customer intelligence, delivery limiting opportunities - new CMO report](https://biz-file.com/c/1709/411222-208x117.jpg?2)
![Almost 32 hours for banks to respond](https://biz-file.com/c/1708/408594-208x117.jpg?2)
![Somsak Chidchawange © –](https://biz-file.com/c/1708/408407-208x117.jpg?2)
![Allan Swart ©](https://biz-file.com/c/1708/408278-208x117.jpg?2)
![Delivering a true omnichannel experience: what you need to know](https://biz-file.com/c/1708/407332-208x117.jpg?2)
![Why wait to build trust when you can generate it?](https://biz-file.com/c/1708/407253-208x117.jpg?2)
![#CEMAfrica2017: Empowered customer experiences lie in multi-focused design](https://biz-file.com/c/1708/407123-208x117.jpg?1)
![Joe Fuster](https://biz-file.com/c/1708/407088-208x117.png)
![Phakiso Tlali](https://biz-file.com/c/1708/406896-208x117.jpg)
![Strictly business, but personal](https://biz-file.com/c/1708/405934-208x117.jpg?2)
Strictly business, but personal
Wynand Smit 17 Aug 2017
![Maksym Chornii © –](https://biz-file.com/c/1708/406556-208x117.jpg?2)
![You hired them, now trust them to get the job done. JR Bale © –](https://biz-file.com/c/1708/406555-208x117.jpg?2)
![Simply put? Cut the red tape and empower your staff. Scott Griessel © –](https://biz-file.com/c/1708/406530-208x117.jpg?2)
![MultiChoice team at CXA Awards © .](https://biz-file.com/c/1708/406353-208x117.jpg?2)
![The CXA Awards - What it means for South African consumers](https://biz-file.com/c/1708/406022-208x117.jpg?2)
![](/res/img/s.gif)