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    Robert Grace is M&C Saatchi Group's chief strategy officer. Source: Supplied.
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    Exposed: Today's biggest market research sampling practice flaws

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    Insight Survey  8 May 2015

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    More insights from Kasi Star Brands survey

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      23 Apr 2015

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    Making detailed data extraction simple for 'word people' with XtracT
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    SAARF: Finding a way forward
    SAARF: Finding a way forward

      15 Apr 2015

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    DIY social media is dangerous marketing practice

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    SA's most popular smartphones revealed
    SA's most popular smartphones revealed

     26 May 2015

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    22 May 2015

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    Cricketers dominate Twitter in SA

     22 May 2015

    SMEs go green according to latest survey
    SMEs go green according to latest survey

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    Can market research be trusted?

     15 May 2015

    Back to their roots
    Back to their roots

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    Image via
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    14 May 2015

    Current views on SA TV commercials 2015
    Current views on SA TV commercials 2015

     14 May 2015

    How to begin optimising your customer retention
    How to begin optimising your customer retention

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    Generation Next provides insight on SA's 'coolest' brands
    Generation Next provides insight on SA's 'coolest' brands

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     8 May 2015

    Fig 1: As the number of Frontrunners grows, the distribution between strategies starts to even out Fig 2: Frontrunners are not necessarily market share leaders in their respective regions
    EY, Eriksson identify Frontrunners in mobile

    6 May 2015

    ROI and its relationship to price - Kasi Star Brands survey
    ROI and its relationship to price - Kasi Star Brands survey

    5 May 2015

    Report indicates traditional PR breaks down in a digital era
    Report indicates traditional PR breaks down in a digital era

    29 Apr 2015

    More insights from Kasi Star Brands survey
    More insights from Kasi Star Brands survey

    29 Apr 2015

    Image via
    Tender update on new media and marketing establishment survey

    24 Apr 2015

    Facebook shares first quarter findings
    Facebook shares first quarter findings

    24 Apr 2015

    FreeDigitalPhotos
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    24 Apr 2015

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    Why we should be investing in engagement

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    Xenophobia: The media giant of 2015?
    Xenophobia: The media giant of 2015?

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    FreeDigitalPhotos
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    23 Apr 2015

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    The mobile revolution in Africa

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    Making detailed data extraction simple for 'word people' with XtracT
    Making detailed data extraction simple for 'word people' with XtracT

     17 Apr 2015

    SAARF: Finding a way forward
    SAARF: Finding a way forward

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    Image via
    DIY social media is dangerous marketing practice

    15 Apr 2015

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    Facebook advertising 'lost cause' for marketers

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    Mobile Africa 2015 - BlackBerry continues to please

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    SAARF AMPS 2014B shows smooth sailing for most media

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    Latest from the research front
    Latest from the research front

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    Formalisation of Out of Home Measurement Council
    Formalisation of Out of Home Measurement Council

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    Proactive launches real-time data tool
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