Massive Campaign to Mobilise Communities for 2010 in KwaZulu-Natal.

Starting this past week-end, the Department has begun piloting a community awareness campaign in some of the province's municipal districts.

The 2010 Mass Mobilisation Programme is part of the Department's Legacy Initiative under the Mass Participation Programme of the National and Provincial Departments.

The purpose of the mobilisation campaign is to create hype and awareness of the World Cup and most importantly to send the all important message that 2010 is not only for the host cities but for all the people of KwaZulu-Natal.

The 2010 Mass Mobilisation Programme focuses on using football to bring communities together. It entails a 5-a-side football tournament format in the selected municipalities.

The programme highlights the partnership between the SAFA local football structures, municipalities and the Department of Sport and Recreation and our citizens.

The following areas have been chosen to be part of the programme for the 2008-2009 financial year.

This is the first segment of a programme that is to be rolled out to all the 11 Municipal Districts.

A total of 40 players and 600 club supporters are targeted in each area, bringing the total number of participants to 3000 in the province.

The initiative forms part of the provincial Football Legacy project.

“We are ensuring that the 2010 World Cup also leaves a lasting legacy with our youth who aspire to be soccer stars of the future,” said Mr. Rajbansi, MEC for Sport and Recreation.

Other football legacy projects of the Department include:

• Player development;


• Assistance to SAFA with the formation of district and regional squads;


• Capacity building - training of specialist officials to work with senior and junior teams; and


• Equipping SAFA districts and NGOs to run football development programmes.

Issued by: Department of Sport and Recreation KwaZulu-Natal