Empowerment public relations agency launched

Kuyasa GGi will draw on the combined strengths of the two established communication specialist groups. The newly formed company benefits from significant black ownership as well as influential African and international reciprocity.

GGi is the exclusive affiliate of Weber Shandwick Worldwide in Southern Africa. Weber Shandwick Worldwide is part of the world's largest communication group, the Interpublic Group (IPG), and services 61 markets worldwide.

Nathi Gaisa enters the partnership with vast experience in marketing communications, spanning from consultancy work in the public sector, to a focus on community relations. This results in the further diversification of Kuyasa GGi's repertoire of services.

The company, headed by Nathi Gaisa is backed by a proven track record and a broad-based skills network that encompasses virtually every industry category. The skills offered by Kuyasa GGi include media relations, community relations, government relations and lobbying, reputation management, crisis and issues management and event management as elements of a comprehensive communications offering.

Kuyasa GGi provides the opportunity for development of an authentic South African team to apply creative solutions to the diverse communications challenges that characterise the modern day business dynamic in Africa.

Says Nathi Gaisa, Managing Director of Kuyasa GGi," We are proud to have established an agency that epitomises South Africa today. With significant black ownership, cultural understanding is a major attribute of Kuyasa GGi. Not only do we have the expertise of an agency that has led the PR industry for the past twenty years, but we have global insight through our affiliation with Weber Shandwick Worldwide."