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FMCG News South Africa

The write stuff - the new Parker pens

Parker has released its new pen range in South Africa, aimed at the top sector of the market in the price range of R250 to R800. The image has been updated, and the company has changed the look and feel of its packaging including gift boxes to coincide with its introduction of a new range of pens.
From the left, the Vector Premium Shiny Stainless Steel Chiselled, the IM Premium in fountain pen, roller ball and ballpoint and the Jotter Premium.
From the left, the Vector Premium Shiny Stainless Steel Chiselled, the IM Premium in fountain pen, roller ball and ballpoint and the Jotter Premium.
click to enlarge

The range offers the Jotter Premium ballpoint, the IM Premium in fountain pen, roller ball and ballpoint, the Vector Premium fountain pen and roller ball and the Urban Premium in a fountain pen, roller ball and ballpoint in two finishes pearl metal chiselled and ebony metal chiselled.

Silveray Statmark, part of the Bidvest group, distributes the range in South Africa.




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