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Digital News South Africa

Sally Falkow teams up with Expansion Plus

Bizcommunity.com's internet guru, Sally Falkow, has officially joined Expansion Plus as a partner and the senior Internet marketing strategist. Falkow is an ex PRISA member from Durban, now living in Pasadena, the high tech center of Southern California.

She lectured in Public Relations and Communication for the University of South Africa Degree program and the Oxford-Brookes University (UK) distance learning programs delivered by Damelin College, the largest private educational institution in Southern Africa. In 1995 while involved with an Internet-based distance-learning program from Paisley University in Scotland, Falkow saw the power of the Internet and the possibilities for corporate communication.

She relocated to the US in 1999 and has worked on translating her extensive experience in communication to the Internet. She is now recognized as one of the leading website and Internet marketing strategists in the US. Her web reviews and Internet marketing strategies have kept her clients on the forefront of technology and her research and case studies are being used at marketing, PR and search engine conferences across the US.

Doug Hay is the cofounder and CEO of Expansion Plus (www.expansionplus.com), and a top-performing professional with proven abilities perfected over 35 years' progressive experience in marketing, sales and management. He delivers consistent contributions to increased sales and strong profit gains through expert marketing, sales training/development and customer relationship management skills.

Hay has a significant record of achievements in marketing with proven results including: holding executive positions with several companies, creating a sales and marketing campaign for a manufacturing and leasing company that became the most successful division of a large multinational conglomerate, developing and managing an international marketing and licensing program that resulted in numerous best sellers for his clients, holding the position of Senior Vice President at an advertising agency - a part of the management team that doubled the annual billings.

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