IAB SA Bookmark Awards 2017 judges announced

Josephine Buys, CEO of IAB SA says, "Our mid-year, judges workshop yielded valuable insights from the best in the business for judging the Bookmarks 2017. We have secured the time and talent of some of the brightest minds in digital and have expanded our pool of experts to include gamers, innovators and engineers.”

Judges will now fall under the categories of Marketers, Builders, Publishers, Gamers and Innovators & Engineers. A special team of judges has also been formed to award the Special Honours for 2017.

John Dixon will be Jury President for 2017, bringing with him several years’ experience leading the judging of the Bookmark Awards, including extensive knowledge as board member of the Association of Communication Agencies (ACA), and participant on the Financial Mail Adfocus and Finweek AdReview jury panels.

“I am excited to lead the Bookmarks judging for 2017. Each year, the talent gets stronger and stronger, and it is fascinating to witness how the leaders in our industry are driving digital forward.”

The first round of judging will take place remotely from 20 January to 13 February 2017, where each of the judges will enter their scores confidentially online. Then, on 24 & 25 February, all judges will meet in Johannesburg and Cape Town to debate and submit their final vote.

Entries are scored as follows:

General Criteria