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Digital News South Africa

The biggest web trend of 2007 will be...

Social networks dominated the Web scene in 2006 globally, but what will be the equivalent in 2007? One website asked its readers and here are the most popular predictions from the readers of www.readwriteweb.com.

Here, in order of popularity is:

1. Online Video / Internet TV - 27% of the vote.
2. Continued rise of browser-based apps (Ajax, Google, etc) - 22%.
3. Mobile Web - 15%.
4. RSS and structured data - 12%.
5. Rich Internet Apps (Apollo, WPF, etc) - 9%.
6. Web Office / Enterprise web apps - 6%.
7. Semantic Web - 6%.
8. Other - 1%.

Given the impact YouTube had on 2006, it is not that surprising that Online Video / Internet TV is considered most likely to be the biggest Web trend of 2007. Google of course has prime position in this space now, after snapping up YouTube near the end of 2006. Perhaps of most interest is what the big media, TV and movie companies do next year - so far it's been a series of tentative deals between YouTube and big media, but 2007 may be the year that big media build (or buy) their own online video solutions, reports www. readwriteweb.com.

Both browser-based and RIA apps will continue to evolve at the speed of light next year. Indeed they will probably begin to hybridize, as the world of multiple Internet-connected devices continues apace.

Mobile Web has been predicted for many years - and R/WW readers don't seem overly optimistic about 2007 being the year... 2008 anyone?

Some good support for RSS and structured data doing well in '07, while Web Office and Semantic Web drew some votes.

But, according to www.readwriteweb.com, 2007 will be remembered mostly for Online Video, with fireworks expected from big Internet companies (Google, Microsoft, Yahoo), big media (News Corp, the US TV networks, Hollywood, etc), as well as small brave startups like Brightcove and Gotuit.

For a slightly left field trend, in 2007 the website is hoping for improvements in the technology behind browser-based apps. Ajax is still too unreliable and prone to downtime or slow browsing.

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