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Coca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick

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Source: © Avid Following a settlement, the details of which have not been disclosed, Unilever has been dropped from the lawsuit by X

Is Elon Musk winning the legal war or losing the ad battle as Unilever and X settle

Danette Breitenbach 16 Oct 2024

China's national spirit, Moutai, the world's most valuable spirits brand

1 Aug 2024

Corona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Adidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024

Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending

25 Jul 2024

Adidas' Olympics retro campaign steps into controversy

Adidas' Olympics retro campaign steps into controversy

Danette Breitenbach 23 Jul 2024

Newcastle United and Adidas forge multi-year partnership

6 Sep 2023

Big senior leadership shakeup at Nike

Big senior leadership shakeup at Nike

26 May 2023

Puma inks exclusive multi-year licensing deal with Formula 1

Puma inks exclusive multi-year licensing deal with Formula 1

8 May 2023

Alice Aedy, Andrew Burgess, Jade Roche and Luke Jaque-Rodney. Source: Supplied

New Puma project gives young changemakers a seat at the sustainability table

20 Apr 2023

Easter eggs: Their evolution from chicken to chocolate

Easter eggs: Their evolution from chicken to chocolate

Serin Quinn 6 Apr 2023

Pepsi overhauls logo and visual identity after 14 years

30 Mar 2023

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Coca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick

1 day

Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)

BBDO Germany's 6 minute brand film for Lidl's global holiday campaign

6 Nov 2024

Source: © Avid Following a settlement, the details of which have not been disclosed, Unilever has been dropped from the lawsuit by X

Is Elon Musk winning the legal war or losing the ad battle as Unilever and X settle

Danette Breitenbach 16 Oct 2024

China's national spirit, Moutai, the world's most valuable spirits brand

1 Aug 2024

Corona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Adidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024

Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending

25 Jul 2024

Adidas' Olympics retro campaign steps into controversy

Adidas' Olympics retro campaign steps into controversy

Danette Breitenbach 23 Jul 2024

Newcastle United and Adidas forge multi-year partnership

6 Sep 2023

Big senior leadership shakeup at Nike

Big senior leadership shakeup at Nike

26 May 2023

Puma inks exclusive multi-year licensing deal with Formula 1

Puma inks exclusive multi-year licensing deal with Formula 1

8 May 2023

Alice Aedy, Andrew Burgess, Jade Roche and Luke Jaque-Rodney. Source: Supplied

New Puma project gives young changemakers a seat at the sustainability table

20 Apr 2023

Easter eggs: Their evolution from chicken to chocolate

Easter eggs: Their evolution from chicken to chocolate

Serin Quinn 6 Apr 2023

Pepsi overhauls logo and visual identity after 14 years

30 Mar 2023

Kellogg names global snack business Kellanova ahead of company split

Kellogg names global snack business Kellanova ahead of company split

16 Mar 2023

#BizTrends: 6 global retail trends making their mark in FMCG

#BizTrends: 6 global retail trends making their mark in FMCG

Lauren Hartzenberg 10 Feb 2023

New Lego Friends lineup features diverse new characters with complex emotions

New Lego Friends lineup features diverse new characters with complex emotions

8 Feb 2023

Hein Schumacher, Unilever's newly-appointed CEO. Source: Supplied

Unilever names Hein Schumacher as new CEO

1 Feb 2023

P&G to acquire textured haircare brand Mielle Organics

16 Jan 2023

Source: ©ammentorp via

The metaverse offers challenges and possibilities for the future of the retail industry

Omar H. Fares 4 Jan 2023

Balenciaga's controversial new campaign and the long history of 'shockvertising'

Balenciaga's controversial new campaign and the long history of 'shockvertising'

Carl W Jones 6 Dec 2022

Ye and Adidas break up: Why brand marriages sometimes go bad

Pankhuri Malhotra 10 Nov 2022

Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

Lauren Hartzenberg 28 Sep 2022

Facebook puts an end to live shopping feature

Facebook puts an end to live shopping feature

5 Aug 2022

Source: Supplied

Diageo buys flavour-matching AI tech company Vivanda

7 Jul 2022

Source: ©kasto -

Revlon files for Chapter 11 bankruptcy

17 Jun 2022

Highsnobiety Not-in-Paris-Lookbook. Source: Highsnobiety

Zalando acquires majority stake in Highsnobiety, merging content and commerce

14 Jun 2022

Revlon on the verge of Chapter 11 bankruptcy filing

13 Jun 2022

Truly Destroyed initiative hijacks luxury brand campaign

1 Jun 2022

Kirk Perry, president and CEO of IRI, will become CEO of the combined company. Source: Business Wire

IRI and NPD to merge, offering view of total retail purchasing and consumption trends

8 Apr 2022

Source: Reuters/Dado Ruvic

CPG giants Nestlé, Mars and Mondelez scale back business in Russia

11 Mar 2022

China's retail revolution: Innovations that could change the way the world shops

China's retail revolution: Innovations that could change the way the world shops

Mark Greeven 11 Mar 2022

Major food companies curb business activity in Russia

Major food companies curb business activity in Russia

9 Mar 2022

Hugo Boss rebrands, partners with African TikToker Khaby Lame

Hugo Boss rebrands, partners with African TikToker Khaby Lame

2 Feb 2022

Luxury giant invites startups to enter LVMH Innovation Award 2022

Luxury giant invites startups to enter LVMH Innovation Award 2022

31 Jan 2022

Adidas embarks on global hiring spree

Adidas embarks on global hiring spree

31 Jan 2022

Toy and entertainment giant Hasbro names Chris Cocks as CEO

Toy and entertainment giant Hasbro names Chris Cocks as CEO

10 Jan 2022

$617m ad value makes Nike most marketed sports brand on social media

5 Jan 2022

Source: © fabio formaggio

5 ways retailers can create shopper-first experiences in 2022

31 Dec 2021

How big companies are targeting middle-income countries to boost ultra-processed food sales

Edwin Kwong, Joanna Williams, Phillip Baker, Rob Moodie and Thiago M Santos 22 Oct 2021

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