Adding video to your online campaign can significantly improve your marketing results. What makes online video advertising so successful? What can make your video campaign even better? Eyeblaster shares their insights. 20 Nov 2009 11:51
A lot of hard work and a talented team saw Fin24.com receiving an award at the second annual Bookmark Awards last Thursday evening. 17 Nov 2009 13:52
The Department of Communications announced yesterday, 17 November 2009, that it will host the National Broadband Policy colloquium on 18-19 November, at Gallagher Estate, Midrand. 17 Nov 2009 13:50
“Nashua's ‘It's For Everyone' campaign sets the benchmark in successfully collaborating two sporting greats, South African rugby captain John Smit and South African cricket captain Graeme Smith, with a local brand. It aims to unite South Africa and the sporting community ahead of the 2010 soccer World Cup. 17 Nov 2009 11:48
[Patrick Gordon] Since 2000 the number of Internet users has skyrocketed from 360 million worldwide to approximately 1.6 billion, this in turn has seen a massive increase in the number of social media applications. 17 Nov 2009 11:00
Polity.org.za, the South African legislation and policy website, has added new features, Creamer Media announced on Friday 13 November 2009. 17 Nov 2009 08:29
[Issa Sikiti da Silva] The 2009 Bookmarks Awards have come and gone, but prior to the event the Online Publishers Association (OPA), which is tasked to reward excellence, hosted workshops to announce some changes and outline its future vision. 16 Nov 2009 11:06
Digital media agency, Stonewall+ Media, has won Silver at the Bookmark Awards in the direct marketing: online media plans category for its digital media campaign for Lexus RX. 16 Nov 2009 00:01
The Southern African Marketing Research Association (SAMRA) recently held an Online Research Symposium in Johannesburg aimed at educating the industry on technological issues, methodologies, practices, new trends and ethics, and addressing concerns in the market. 13 Nov 2009 18:36
[Issa Sikiti da Silva] In developing markets in general and in South Africa in particular, where computer Internet penetration is low, mobile is a proxy of Internet connectivity and is often the first screen, said Rick Joubert of Yonder Mobile Media, speaking at Tony Koenderman's Brainstorm conference in Johannesburg and Cape Town earlier this week. 13 Nov 2009 12:22
Presently, the highest bid on a bidorbuy auction for the special edition Volkswagen Citi stands at a little over R160 000 - even though the indicative market price is R113 500. The car in question started its bidorbuy journey on 3 November at a starting bid of only R1. 13 Nov 2009 10:38
24.com and Gloo Digital Design, in collaboration with Studio 4332, walked off a Black Pixel each last night, Thursday, 12 November 2009, for Best in Show in publishing and digital marketing respectively at the second annual Bookmarks Awards, hosted by the Online Publishers Association (OPA) in Johannesburg. No Grands Prix were awarded. 13 Nov 2009 09:47
The 17th World Digital Publishing Conference - Beyond 2009 was held at the Pullmann Barcelona Skipper Hotel in Barcelona, Spain from 5 - 6 November 2009. Chaired by Stig Nordqvist, WAN-IFRA and hosting 165 participants from 26 countries, the following presentations are summarised by Steve Shipside. 13 Nov 2009 09:39