Building on the success of raising R1m last year, which helped build schools and improve early childhood education, this year’s campaign is set to reach new heights - and all it takes is buying a R10 sticker. For every R1m raised, Breadline Africa can help 50 local pre-schools in need.
Last year, the campaign supported five ECD centres in the Western Cape, Gauteng, and Eastern Cape provinces. Funds were used to build two classrooms, an office, a sick bay, and toilet facilities for an ECD centre, providing crucial infrastructure to support early learning. This year, the campaign is set to reach children across the whole of South Africa and Namibia by providing resource-rich educational school packs, supporting the children in the schools it has built, and beyond.
The Sock Doctor has pledged to contribute 100% of the sales from two specific designs in their range to Breadline Africa; there are 3,000 pairs of these funky socks available in select PNA stores. Additionally, The Sock Doctor has pledged to donate more than 25,000 pairs of grey school socks to schools across the country. This partnership not only supports education but also ensures that children have the necessities to attend school comfortably.