Marketing & Media Video South Africa

This exclusive #BizTrends2024 interview is with future thinker and Flux Trends partner, Bronwyn Williams.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

Snickers’ “#SnickersFixTheWorld” commercial won the 2020 Super Clio award for the best commercial on Super Bowl LIV. The commercial was created by BBDO New York/AMV BBDO, and beat JEEP, Google and Amazon to this year’s top prize. It centres around a 'messed up, out of sorts world,' with a huge Snickers bar being the ultimate solution. The Super Clio awards are held annually to recognise innovation and creativity in advertising with a panel of leading industry experts and creatives selecting the winner. Watch the ad below:...

Howard Audio is thrilled that our audio branding project for Consol Glass was awarded a special mention in this month's IDidTht.com craft awards! Such a special project to work on... thanks to Grey Africa for such an inspiring brief....

As usual in Everlytic's development team, a lot has happened over the last year. And, looking forward, there are many more exciting things to come. So, before we get deep into 2020, here's a quick overview of some of the top software features they released in 2019.

The AICP Awards has enlisted the world’s most obsessive crafter to highlight the importance of craft and how the AICP Awards has celebrated craft in advertising. The film was conceived by a creative team at R/GA in New York and directed by Matt Piedmont at the US and UK-based production company PRETTYBIRD. AICP Awards has opened entries for the 2020 competitions – which includes The AICP Show, The AICP Post Awards and The AICP Next Awards. The deadline to enter is 14 February 2020....

The AICP Awards has enlisted the world’s most obsessive crafter to highlight the importance of craft and how the AICP Awards has celebrated craft in advertising. The film was conceived by a creative team at R/GA in New York and directed by Matt Piedmont at the US and UK-based production company PRETTYBIRD. AICP Awards has opened entries for the 2020 competitions – which includes The AICP Show, The AICP Post Awards and The AICP Next Awards. The deadline to enter is 14 February 2020....

TikTok South Africa, Warner Music and Sketchy Bongo are calling on local creators, especially music lovers, to do the #OnFireChallenge. The challenge is to go on to the Tik Tok app and create a video with Sketchy Bongo’s latest song as well as adding the new TikTok Fire Sticker and competition hashtag, #OnFireChallenge. The person who creates the best video will win R3000 cash and Warner merchandise.

Pure Conversations is a four-part series podcast that was created by Rapt Creative Contribution for Windhoek beer. The podcast is presented by Gareth Cliff and it aims at articulating Windhoek's brand promise of “100% Pure” to a niche audience. Below are episodes one and two of the series.

After winning Der Spiegel account, Serviceplan has unveiled the magazine’s new brand campaign – which includes Spiegel Online’s name change to Der Spiegel. The campaign was conceived by Serviceplan Campaign Hamburg and will be used online, in social media, in the cinema, in print and out of home. In a clever double entendre, the campaign plays on the meaning of ‘Spiegel’ (Mirror), by mirroring major news stories visually....

Mastercard's first-ever music single titled Merry Go Round was released on 7 January. The song forms part of the company's evolution of its sonic brand identity and the redefinition of how people interact with the brand.

On 1 December 2019, TBWA\WorldHealth unveiled its interactive calendar for the holiday season. The calendar was aimed at addressing the growing crisis of loneliness in the UK and US. TBWA\WorldHealth began opening calendar doors each day to reveal a simple action or gesture anyone can do to reach out to lonely people around them. Staff, clients and the public were all invited to take part by following the campaign on Instagram, Twitter, and LinkedIn – where the doors will remain open for all to participate at their own pace....

Pick n Pay’s new festive season advert is all about giving. Titled ‘Give’, the film sees several South Africans sharing the ways they give back. Renowned jazz trumpeter Roy Sokuyeka gives of his experience to mentor up-and-coming musicians. Photographer Adrian Steirn gives some thought to the future through a moving exhibition to raise awareness around the most trafficked and endangered mammal in the world, the Pangolin. Thousands give their support to take a stand against gender-based violence and give their voice to say #enoughisengough. The Wildfire Volunteer Services team give a lot as they battle the summer fire season in the Western Cape....

Along with the US Consulate General in Cape Town, female members of the US diplomatic corps joined the USA Men’s Rugby Seven’s team took on gender-based violence (GBV) – ahead of the HSBC World Rugby Sevens final in Cape Town. They produced a video message campaign – which promotes women’s empowerment and equality. The video campaign highlights the US government’s commitment to standing with South Africa to eradicate GBV, rape and femicide....

M&C Saatchi Abel enlisted satirist, comedian and writer Lesego Tlhabi for Takealot.com’s new Christmas ad. The Jingle Kelz Christmas advertisement sees Coconut Kelz in her upmarket Johannesburg home while having a 'white' Christmas in SA.