Penetration | Bizcommunity

Penetration | Bizcommunity

News

BCG survey reveals untapped market potential of women-centric products and services

Research

BCG survey reveals untapped market potential of women-centric products and services

13 Feb 2025

Zapper introduces ‘My Cards’ feature to accelerate loyalty programmes in SA

Retail Services

Zapper introduces ‘My Cards’ feature to accelerate loyalty programmes in SA

6 Feb 2025

Primedia Broadcasting sets the stage for 2025

Media

Primedia Broadcasting sets the stage for 2025

Issued by Primedia Broadcasting 5 Feb 2025

Source: Source: © 123rf

Financial Services

How digital wallets are transforming African finance

30 Jan 2025

Diary of a CMO: Is your category’s ceiling coming down on you?

Marketing

Diary of a CMO: Is your category’s ceiling coming down on you?

Mary Kyriakidi and Dr Nicki Morley, Issued by Kantar 28 Jan 2025

Source: © 123rf Africa’s entertainment and media industry expected to outpace global growth in the next five years, driven by internet advertising and streaming services says PwC’s newly launched Africa Entertainment and Media Outlook 2024–2028 report

Media

Africa’s entertainment and media industry: A positive story of resilience and expansion

28 Jan 2025

Judith Mugeni says success in 2025 will mean harnessing the power of sponsorship in a futuristic environment by returning to fundamental principles (Image supplied)

Marketing

#BizTrends2025: Judith Mugeni - Back to the future, sponsorship in 2025

Judith Mugeni 24 Jan 2025

Bevco launches ‘Route to Market Expansion Project’

ESG

Bevco launches ‘Route to Market Expansion Project’

20 Jan 2025

Source: Supplied. Privesan Naidoo, Executive: Trading Product VP (card and payments) at Nedbank.

Trends

#BizTrends2025: The evolution and future of payments and e-commerce in South Africa

Privesan Naidoo 15 Jan 2025

How Richfield students are using AI to change the game in South African soccer

Higher Education

How Richfield students are using AI to change the game in South African soccer

Issued by Richfield 13 Jan 2025

#BizTrends2025: Top trends set to define SA's business landscape

Trends

#BizTrends2025: Top trends set to define SA's business landscape

Issued by Lula 13 Jan 2025

#BizTrends2025: Unleashing Africa’s economic potential through transformative logistics

Trends

#BizTrends2025: Unleashing Africa’s economic potential through transformative logistics

Amadou Diallo 13 Jan 2025

6 key trends shaping digital marketing in SA in 2025

Marketing

6 key trends shaping digital marketing in SA in 2025

Issued by TDMC 8 Jan 2025

Source: © 123rf Merel van der Lei, CEO of Wyzetalk, says investing in frontline employees has a direct impact on a company’s bottom line

HR & Management

Investing in frontline employees a direct impact on a company’s bottom line

Merel van der Lei 24 Dec 2024

Takealot bets on townships to fend off global rivals

E-commerce

Takealot bets on townships to fend off global rivals

Nqobile Dludla 17 Dec 2024

Source: Supplied. Gloria Tapon Njamo, chief executive officer of Santam’s Partner Solutions business.

Insurance & Actuarial

Santam acquires stake in MultiChoice’s general insurance business

29 Nov 2024

Fleet telematics evolution must be holistic

Road Freight & Fleet Management

Fleet telematics evolution must be holistic

Justin Manson 26 Nov 2024

Source: Pexels.

Markets & Investment

Africa back in favour as investors eye currency stability and demographic opportunity

22 Nov 2024

10 Marketing trends for 2025

Marketing

10 Marketing trends for 2025

Issued by Kantar 20 Nov 2024

Everything minister Malatsi said at #AfricaTechFestival

Technology

Everything minister Malatsi said at #AfricaTechFestival

Lindsey Schutters 13 Nov 2024

Source: © 123rf South Africans are demonstrating resilience and adaptability in response to inflationary pressures, but this has led to a decline in alcohol and fast food purchases

Retail

Inflationary pressures see alcohol and fast food purchases decline

Danette Breitenbach 12 Nov 2024

Source: © 123rf Competition for viewership remains fragmented across various platforms, as multi-platform behaviour highlights high levels of social media interaction while watching television and radio listening

Media

Maps highlights high levels of social media interaction while watching TV and radio listening

Danette Breitenbach 11 Nov 2024

SA's township economy: where e-commerce meets opportunity and challenge

E-commerce

SA's township economy: where e-commerce meets opportunity and challenge

31 Oct 2024

Source: Microsoft Designer

Internet

SA fibre providers are bridging the connectivity gap

David Coleman 24 Oct 2024

Where brands and gamers meet: The untapped potential of the gaming market

Research

Where brands and gamers meet: The untapped potential of the gaming market

Issued by Dentsu 24 Oct 2024

Source: © 123rf Platforms such as Instagram, Facebook and TikTok have become crucial components of the digital advertising landscape

Digital

SA's digital ad revenue hits new all-time high with almost 40% share of overall advertising market

Paula Hulley 24 Oct 2024

The Samsung Z Fold6 is the best foldable smartphone the Korean giant has ever produced, but the party trick is getting stale.

Mobile & Apps

Samsung Galaxy Z Fold6 is a poor fit for SA

Lindsey Schutters 23 Oct 2024

South African click-and-collect firm Pargo considers continent-wide expansion

E-commerce

South African click-and-collect firm Pargo considers continent-wide expansion

Nqobile Dludla 22 Oct 2024

Malatsi pushes for broadband landscape shift

Telecoms & Networks

Malatsi pushes for broadband landscape shift

Lindsey Schutters 8 Oct 2024

How innovative payment solutions are shaping South Africa’s retail sector

Banking & Finance

How innovative payment solutions are shaping South Africa’s retail sector

Shaun Holley & Rory Bosman 30 Sep 2024

Vodacom launches R250 cloud-based phone, but no WhatsApp

Hardware

Vodacom launches R250 cloud-based phone, but no WhatsApp

Lindsey Schutters 18 Sep 2024

Top 4 payment trends shaping the future of online travel agencies

Travel

Top 4 payment trends shaping the future of online travel agencies

4 Sep 2024

Hollard reveals rebranding as it expands into Africa

Insurance & Actuarial

Hollard reveals rebranding as it expands into Africa

30 Aug 2024

Innovating to impact: dentsu leads the way

Digital

Innovating to impact: dentsu leads the way

Issued by Dentsu 29 Aug 2024

Finance

Navigating short-term insurance: Insights into SA's consumer behaviour

26 Aug 2024

How to conquer distribution challenges in emerging markets

FMCG

How to conquer distribution challenges in emerging markets

Issued by MACmobile 22 Aug 2024

Source: © 123rf

Marketing

Warc research: A clear customer promise is even more effective in B2B than B2C

15 Aug 2024

Marketing

How can you approach the CFO to argue for greater investment in your brand?

Mary Kyriakidi, Issued by Kantar 31 Jul 2024

Insurance & Actuarial

Millennials will drive the growth of insurance in Africa

26 Jul 2024

NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform

CRM, CX, UX

NielsenIQ integrates consumer panel and retail measurement data into its NIQ Discover platform

Issued by NielsenIQ 25 Jul 2024

Jon Kornik, CEO of Plentify

Renewables & Energy Efficiency

Plentify secures funding to expand internationally

Lindsey Schutters 22 Jul 2024

Source: © 123rf Bernhardt van der Merwe, head category management, DataOrbis says understanding retail category management is essential in planograms

Retail Services

Understanding category management key in planograms for retail success

Bernhardt van der Merwe 17 Jul 2024

Some of the country’s top leaders in PR chat about the industry in South Africa, Africa and globally: (L to r:) Lebo Madiba, founder and managing director, the PR Powerhouse, Dustin Chick, partner & managing director Razor Public Relations, Sanesh Maharaj, head of influence, Ogilvy and Nicky James managing director of Tribeca Relations

PR & Communications

#WPRD2024: Top SA PR leaders reflect on public relations industry

Danette Breitenbach 16 Jul 2024

Marketing

Diary of a CMO: What is The Blueprint for Brand Growth?

Mary Kyriakidi, Issued by Kantar 16 Jul 2024

Jacques du Preez appointed to the World Out of Home Organization board

OOH

Jacques du Preez appointed to the World Out of Home Organization board

Issued by Provantage 15 Jul 2024

Kantar’s Mzansi Consumer Barometer. Part 2

Research

Kantar’s Mzansi Consumer Barometer. Part 2

Issued by Kantar 11 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Research

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Paul Colmer is an Exco member at Wireless Access Provider’s Association (WAPA)

Telecoms & Networks

Allocating 6GHz spectrum for 5G in SA is foolish

Paul Colmer 1 Jul 2024