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Ifeoma Jibunoh the chief marketing officer at Cassava Technologies examines the role of curiosity in marketing (Image supplied)

Marketing

3 key considerations in harnessing curiosity in marketing

Ifeoma Jibunoh 4 hours

Marketing

Warc finds two-thirds of marketers remain optimistic about 2025 despite budget constraints

2 days

Source: © Samson Katt Today’s consumers might watch television and be on their mobile device at the same time

Digital

5 powerful digital media attributes for brand building

Madelene Cronje 5 Dec 2024

SU wins big at annual marketing and communication awards

Marketing

SU wins big at annual marketing and communication awards

Issued by Stellenbosch University 4 Dec 2024

Black Friday and beyond: a checklist for retail peak season

Retail

Black Friday and beyond: a checklist for retail peak season

22 Nov 2024

Consumer insights agency, KLA, reveals the Quarterly Buzz Results for Q3 2024

Research

Consumer insights agency, KLA, reveals the Quarterly Buzz Results for Q3 2024

Issued by KLA 19 Nov 2024

Advertising

TV advertising still king, US-based SMMEs reap rewards

Karabo Ledwaba 12 Nov 2024

Marketing

How marketers can balance short-term gains with long-term success

25 Oct 2024

Source: © 123rf According to the research participants the disconnect between CCOs and the executive suite is significantly impacting media relations strategies

PR & Communications

Communications and C-Suite disconnect impacts negatively on media

25 Oct 2024

Finance

Two-pot system withdrawals hit R21bn

14 Oct 2024

How to simplify customer interactions for happier, more loyal customers

CRM

How to simplify customer interactions for happier, more loyal customers

Kelvin Brown 11 Oct 2024

It's not a bakkie, it's a Hilux

Advertising

It's not a bakkie, it's a Hilux

Issued by Publicis Groupe Africa 7 Oct 2024

(Image supplied) The 2024 IAB South Africa Internet Advertising Revenue Report, also known as the Online AdSpend Report, has confirmed the significant expansion of online advertising as forecasted in last year’s report

Digital

IAB Online AdSpend Report: SA's digital ad revenue soars to R17.7bn

27 Sep 2024

Jacaranda FM bags 3 awards at the 2024 Prism Awards ceremony in Cape Town

PR & Communications

Jacaranda FM bags 3 awards at the 2024 Prism Awards ceremony in Cape Town

Issued by Jacaranda FM 27 Sep 2024

Source: Kabelo Makeke, head of personal and private banking at Standard Bank South Africa.

Banking

Standard Bank sees 13% drop in branch transactions as clients shift to digital channels

27 Sep 2024

PR & Communications

#Exclusive: Dustin Chick: Enough of the OMGs – it’s time to ask, ‘what now?’

Dustin Chick 18 Sep 2024

Why PR newsrooms need a specialised PR services provider

PR & Communications

Why PR newsrooms need a specialised PR services provider

Issued by TenacityPR 12 Sep 2024

Discovery takes first 2 places on Ask Afrika Orange Index winners podium

CRM, CX, UX

Discovery takes first 2 places on Ask Afrika Orange Index winners podium

Issued by Ask Afrika 29 Aug 2024

Machine wins metal at the 2024 IAB Bookmark Awards

IAB Bookmarks Awards

Machine wins metal at the 2024 IAB Bookmark Awards

Issued by Publicis Groupe Africa 23 Aug 2024

Embracing innovation in South Africa’s media and advertising landscape

Advertising

Embracing innovation in South Africa’s media and advertising landscape

Issued by Advertising Media Forum 6 Aug 2024

AI can drive the future of customer service

Technology

AI can drive the future of customer service

Warren Hawkins 25 Jul 2024

SMMs need a seat at the table

Social Media

SMMs need a seat at the table

Issued by RAPT Creative Agency 23 Jul 2024

Some of the country’s top leaders in PR chat about the industry in South Africa, Africa and globally: (L to r:) Lebo Madiba, founder and managing director, the PR Powerhouse, Dustin Chick, partner & managing director Razor Public Relations, Sanesh Maharaj, head of influence, Ogilvy and Nicky James managing director of Tribeca Relations

PR & Communications

#WPRD2024: Top SA PR leaders reflect on public relations industry

Danette Breitenbach 16 Jul 2024

Source: © 123rf Adam Hunter, head honcho at Hook, Line & Sinker looks at the future of PR in a changing world on World PR Day

PR & Communications

#WPRD2024: The future of public relations in a changing world

Adam Hunter 16 Jul 2024

Dentsu drives innovation in African financial services

Digital

Dentsu drives innovation in African financial services

Issued by Dentsu 9 Jul 2024

South Africa Grocery Shopper Report: Understanding SA’s evolving shoppers

Research

South Africa Grocery Shopper Report: Understanding SA’s evolving shoppers

8 Jul 2024

Dominate the South African tech landscape with MyBroadband

Digital

Dominate the South African tech landscape with MyBroadband

Issued by Broad Media 4 Jul 2024

Source: Africanbank CEO, Kennedy Bungane.

Banking

#AfricaMonth: Kennedy Bungane champions Africanbank's expansion

Katja Hamilton 31 May 2024

Limited sponsorship and exhibition opportunities are available at the SAMRA Annual Conference

Events & Conferencing

Limited sponsorship and exhibition opportunities are available at the SAMRA Annual Conference

Issued by SAMRA 2 May 2024

Unlocking the power of promotional trade marketing: A data-driven approach

Marketing

Unlocking the power of promotional trade marketing: A data-driven approach

Issued by Tradeway 29 Apr 2024

Source: Supplied. Dean Baker is the squad lead of BFSI from Infobip.

Banking

Banks must embrace next-generation solutions to satisfy data-driven demands

Dean Baker 23 Apr 2024

Marketing

Warc releases The Future of Measurement Report

19 Apr 2024

Navigating the future of customer loyalty

CRM

Navigating the future of customer loyalty

Nolan Daniel 15 Apr 2024

Retailers should take note of Shoprite’s knockout sales performance

Retailers

Retailers should take note of Shoprite’s knockout sales performance

Faheem Hoosen 9 Apr 2024

Source: Kabelo Makeke, Standard Bank head; personal and private banking SA.

Banking

Standard Bank SA expands physical presence amidst digital transformation

4 Apr 2024

The power and potential of franchise expos

Exhibitions & Events

The power and potential of franchise expos

19 Mar 2024

Tim Bleakley in South Africa. Source: Supplied.

OOH

Ocean Outdoor Group's CEO discusses growth potential in sub-Saharan Africa's DOOH sector

13 Mar 2024

5 dos and don’ts to secure customer loyalty

CRM, CX, UX

5 dos and don’ts to secure customer loyalty

Nick Durrant, Issued by Bluegrass Digital 12 Mar 2024

Magazines

Iconic Taste brand embraces a digital-first future

Issued by New Media 5 Mar 2024

The challenges of hyper focusing on digital metrics in South African advertising

Advertising

The challenges of hyper focusing on digital metrics in South African advertising

Issued by Advertising Media Forum 15 Feb 2024

Euromonitor unveils 5 global digital consumer trends for 2024

Trends

Euromonitor unveils 5 global digital consumer trends for 2024

1 Feb 2024

Image suplied. Unilever'd Lunga Mooi is to be a keynote speaker at the World Out of Home Organization's first in-person Africa Forum, to be held in Cape Town, South Africa, from March 11-13 2024

OOH

Unilever's Lunga Mooi named WOO Africa Forum keynote speaker

14 Dec 2023

POS innovations enhance customer experiences for telcos

Technology

POS innovations enhance customer experiences for telcos

13 Dec 2023

Marketing

Warc report: 61% of marketers are optimistic about business in 2024

7 Dec 2023

Source: © 123rf The evolution of intent-based marketing is developing advanced attribution models to cover the entire customer journey, says Grant Lapping, digital executive +OneX

CRM, CX, UX

Developing advanced attribution models for the entire customer journey - online to offline

Grant Lapping 7 Dec 2023

JCDecaux in partnership with VIOOH launches programmatic sales for digital out-of-home in South Africa

OOH

JCDecaux in partnership with VIOOH launches programmatic sales for digital out-of-home in South Africa

Issued by JCDecaux 30 Nov 2023