Audience research | Bizcommunity

News

Source: © 123rf Over the last five years, South Africa’s traditional TV viewership (on regulated services) has declined from 38.2 million to 32.5 million, but despite this content consumption remains robust

Media

Content consumption remains robust, despite traditional TV and radio figures down

1 day

Radio & Audio

Is in-house research holding back African radio evolution?

9 Oct 2024

Community radio: The essence of a community heartbeat

Radio & Audio

Community radio: The essence of a community heartbeat

Mpho Mothapo, Issued by Motherland OMNi 25 Jul 2024

Marketing

Nurturing genuine collaboration in the creative industry

Mongezi Mtati 8 May 2024

Was media planning really less precise before AI?

Media

Was media planning really less precise before AI?

Merissa Himraj, Issued by Advertising Media Forum 6 May 2024

Marketing

The Rise of Inclusive Marketing in 2024

Issued by Penquin 8 Jan 2024

Veronica Moleele is the CEO of Penquin. Source: Supplied.

Social Media

#BizTrends2024: Inclusive marketing takes centre stage

Veronica Moleele 16 Jan 2024

Image supplied. Joe Otin, the chief executive of The Collective, a digital advertising agency in Kenya, is Pamro's Piet Smit Achiever of the Year

Research

Pamro's Piet Smit Achiever of the Year is Kenya's Joe Otin of The Collective

13 Sep 2023

Source: © 123rf The Broadcast Research Council of South Africa (BRC) has commissioned a new Television Establishment Survey (ES) as well as other research

Research

BRC commissions television universe update and other research

15 Aug 2023

Marketing

Edelman introduces new global B2B division for enhanced integrated marketing solutions

13 Jun 2023

Advertising

How Netflix's new openness affects the advertising industry

Leslie Adams 18 Nov 2022

Source: © Provantege Financial services giant Old Mutual's massive building wrap on a strategic OOH site in the heart of the capital city of Accra, Ghana

OOH

Unlocking the potential of Out of Home in Africa

Danette Breitenbach 9 Feb 2022

Events & Conferencing

Pamro to host 22nd annual conference in October - virtually

23 Aug 2021

Call for papers for the 22nd Pamro All Africa Media Research webinar

Research

Call for papers for the 22nd Pamro All Africa Media Research webinar

23 Jul 2021

Compelling offerings driving Eastern Cape consumers to tune into radio

Radio & Audio

Compelling offerings driving Eastern Cape consumers to tune into radio

Issued by Algoa FM 23 Jun 2021

The post-Amps landscape: play it as it lies

Research

The post-Amps landscape: play it as it lies

Issued by Ebony+Ivory 20 Jan 2021

Driving thought leadership through impactful content

Media

Driving thought leadership through impactful content

Mimi Kalinda 15 Jan 2021

A day in the lockdown life of Publisher Research Council CEO Josephine Buys

Publishing

A day in the lockdown life of Publisher Research Council CEO Josephine Buys

Juanita Pienaar 11 May 2020

Caxton commercial printers reopen

Printing

Caxton commercial printers reopen

Issued by Spark Media 4 May 2020

#FairnessFirst: In the front line, Nadia Bulbulia

Fairness First

#FairnessFirst: In the front line, Nadia Bulbulia

Jessica Tennant 27 Apr 2020

Is attention the new media currency?

Research

Is attention the new media currency?

Issued by Spark Media 24 Feb 2020

Josephine Buys and Peter Langschmidt of the PRC at Cape Town's Inner City Ideas Cartel on 19 November 2019. Image: Leigh Andrews

Research

The PRC on why the future of data is fusion

Leigh Andrews 19 Nov 2019

Hot 91.9FM Radio Academy, the class of 2019 graduate

Radio & Audio

Hot 91.9FM Radio Academy, the class of 2019 graduate

Issued by HOT 102.7FM 30 Oct 2019

Cape Talk has appointed Refilwe Moloto as its new breakfast show host.

Radio & Audio

#Newsmaker: Refilwe Moloto is Africa's first black woman to anchor a talk radio breakfast show solo

Juanita Pienaar 5 Sep 2019

Melissa Van Zyl, partner and head of strategy at M&C Saatchi Connect with her team and IAB SA chairman, Chris Borain (AME) on the far right.

Digital

IAB Insight Series: Benchmarking digital excellence

Juanita Pienaar 22 Aug 2019

#ROOTS2019 sheds light on buyer behaviour

Research

#ROOTS2019 sheds light on buyer behaviour

Issued by Spark Media 28 Jun 2019

#ROOTS2019 mapping the more economically active South Africa

Research

#ROOTS2019 mapping the more economically active South Africa

Issued by Spark Media 4 Jun 2019

#PAMRO2019: Book now or miss out

Research

#PAMRO2019: Book now or miss out

Issued by PAMRO 21 May 2019

Big, bigger, biggest #ROOTS2019

Research

Big, bigger, biggest #ROOTS2019

Issued by Spark Media 14 May 2019

#ROOTS2019 - Building insights with Lego

Research

#ROOTS2019 - Building insights with Lego

Issued by Spark Media 6 May 2019

#ROOTS2019 is coming!

Research

#ROOTS2019 is coming!

Issued by Spark Media 17 Apr 2019

The Hot 91.9FM Radio Academy Awards

Radio & Audio

The Hot 91.9FM Radio Academy Awards

Issued by HOT 102.7FM 1 Mar 2019

Only advertise on trusted publisher websites!

Advertising

Only advertise on trusted publisher websites!

Issued by Spark Media 11 Oct 2018

ROOTS 2019 is loading!

Research

ROOTS 2019 is loading!

Issued by Spark Media 10 Oct 2018

PRC and Nielsen launch Fusion 101

Research

PRC and Nielsen launch Fusion 101

28 Sep 2018

SPARK Media wins at MOST 2018

Media

SPARK Media wins at MOST 2018

Issued by Spark Media 17 Sep 2018

SPARK Media once again hosts international marketing scientist!

Marketing

SPARK Media once again hosts international marketing scientist!

Issued by Spark Media 23 Aug 2018

SPARK Media celebrates the life of Andy Stanton

Marketing

SPARK Media celebrates the life of Andy Stanton

Issued by Spark Media 16 Aug 2018

PAMRO launches call for papers

Research

PAMRO launches call for papers

14 May 2018

Radio in the Western Cape - Building a case for change

Radio & Audio

Radio in the Western Cape - Building a case for change

Steve Werner, Issued by Primedia Broadcasting 3 May 2018

Caxton: Not just informing, but uplifting communities

ESG

Caxton: Not just informing, but uplifting communities

Issued by Spark Media 20 Apr 2018

Caxton Excellence Awards acknowledges local talent

Media

Caxton Excellence Awards acknowledges local talent

Issued by Spark Media 22 Mar 2018

Make it digital

Digital

Make it digital

Jeanette Grove 26 Oct 2017

Reach 372,900 business-minded people through targeted impressions

Advertising

Reach 372,900 business-minded people through targeted impressions

Issued by Spark Media 14 Sep 2017

Pamro confirms conference speakers

Media

Pamro confirms conference speakers

11 Aug 2017

Research

Pamro calls for papers for 2017 conference

10 May 2017

Community radio stations are in tune with the times

Radio & Audio

Community radio stations are in tune with the times

Thabiso Mochiko 23 Jan 2017