Audience engagement | Bizcommunity

Audience engagement | Bizcommunity

News

Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)

Advertising

Warc: News media struggles as brands favour softer content

16 Apr 2025

Daily Maverick triumphs at WAN-IFRA Digital Media Awards Africa 2025

Online Media

Daily Maverick triumphs at WAN-IFRA Digital Media Awards Africa 2025

Issued by Daily Maverick 10 Apr 2025

Daily Maverick won three categories in the Wan-Ifra Digital Media Awards Africa 2025, the most from South Africa and also the most of all the entries (Image supplied)

Media

SA leads Wan-Ifra Digital Media Awards Africa 2025 winners list

7 Apr 2025

Tractor adds new key sites in SA’s main metros to its network

OOH

Tractor adds new key sites in SA’s main metros to its network

Issued by Tractor Outdoor 4 Apr 2025

Source: © 123rf The Digital Media Awards Africa 2025 finalists have been announced, with SA and Daily Maverick dominating the list

Publishing

SA and Daily Maverick dominate Wan-Ifra Digital Awards Africa 2025 finalists

2 Apr 2025

Branding

UnderGround Soccer (UGS): An exclusive opportunity for brand partnership

Issued by Motherland OMNi 1 Apr 2025

Advertising

Tumi Rabanye | How advertising strategy acts like a brand's nervous system

Tumi Rabanye 1 Apr 2025

10 essential steps for setting up a performance stage

Events

10 essential steps for setting up a performance stage

Thompho Nyabane 20 Mar 2025

Radio & Audio

South Africa shines as New York Festivals finalists

20 Mar 2025

Triple industry award winner talks marketing effectiveness and delivering results that matter

IMC Conference

Triple industry award winner talks marketing effectiveness and delivering results that matter

Issued by IMC Conference 24 Feb 2025

BizTrendsTV launches this month, hosted by Bronwyn Williams, futurist, economist and business trends analyst (Image supplied)

Trends

The Real Network, Rapt Creative and Bizcommunity launch RAPT BizTrendsTV – A global first in trends thought leadership

Issued by Bizcommunity.com 21 Feb 2025

Smile FM listeners grow by 20%

Radio & Audio

Smile FM listeners grow by 20%

Issued by Smile 90.4FM 20 Feb 2025

Morning After Island is a Ogilvy Honduras campaign.

Advertising

What is the Ogilvy Network's secret spice?

Karabo Ledwaba 18 Feb 2025

Radio & Audio

#WorldRadioDay: Why radio is still a hit maker

Karabo Ledwaba 13 Feb 2025

Mediamark expands its market influence with Viu and Time Out South Africa

Media

Mediamark expands its market influence with Viu and Time Out South Africa

Issued by Mediamark 11 Feb 2025

Does industry experience matter in PR?

PR & Communications

Does industry experience matter in PR?

Issued by Brandfundi 11 Feb 2025

PR & Communications

Tlhogi Ngwato | The permacrisis of corporate communications

Tlhogi Ngwato 4 Feb 2025

Joe Hamman, the founder and director at Novus Group, examines some trends set to reshape media monitoring and further strengthen its role in driving decision-making in 2025 (Image supplied)

Media

#BizTrends2025: Novus Group’s Joe Hamman - Media monitoring trends to watch in 2025

Joe Hamman 16 Jan 2025

#BizTrends2025: Digicape - Making marketing’s future smarter than ever before

Advertising

#BizTrends2025: Digicape - Making marketing’s future smarter than ever before

Issued by Digicape 13 Jan 2025

#BizTrends2025: Joe Public Engage's Mandlakazi Mpahlwa highlights 3 factors driving PR

PR & Communications

#BizTrends2025: Joe Public Engage's Mandlakazi Mpahlwa highlights 3 factors driving PR

13 Jan 2025

5FM appoints Busisiwe Phakathi marketing manager to push 2025 off the charts

Radio & Audio

5FM appoints Busisiwe Phakathi marketing manager to push 2025 off the charts

8 Jan 2025

TenacityPR introduces media buying services

PR & Communications

TenacityPR introduces media buying services

Issued by TenacityPR 7 Jan 2025

Source: © Pew Reserarch Center With podcast listener numbers expected to surpass half a billion by the end of the year, a lot of companies are turning to podcasting says Serpple

TV

5 tips to starting a successful podcast

31 Dec 2024

Source: © 123rf A strategic partnership giving brands new opportunities to connect with audiences through music has been formed by WPP and the Universal Music Group (UMG).

Marketing

WPP and UMG form partnership connecting audiences through music

18 Dec 2024

Source: © Bizcommunity The inaugural SSA MMA Smarties Awards awarded 51 Awards, with 19 Gold, 19 Silver and 13 Bronze Awards

Marketing

Inaugural SSA MMA Smarties' winners announced, the TFG named Brand of the Year

9 Dec 2024

MDNTV wins prestigious title of Most Informative Online Publication at BTSAs 2024

Online Media

MDNTV wins prestigious title of Most Informative Online Publication at BTSAs 2024

Issued by MDNTV 6 Dec 2024

Source: © Samson Katt Today’s consumers might watch television and be on their mobile device at the same time

Digital

5 powerful digital media attributes for brand building

Madelene Cronje 5 Dec 2024

Ezra Eeman. Source: Supplied.

Artificial Intelligence

Ezra Eeman joins Wan-Ifra to steer AI initiatives in the media industry

29 Nov 2024

Fandom is dead, welcome to Fancom

Marketing

Fandom is dead, welcome to Fancom

Struan Campbell, Issued by Levergy 15 Nov 2024

Bridging the gap between innovation and authenticity

Digital

Bridging the gap between innovation and authenticity

Kalyn Fagan, Issued by Motherland OMNi 12 Nov 2024

Nolo Phiri launches 'Leading Ladies', an initiative to empower SA's women in entertainment

Events

Nolo Phiri launches 'Leading Ladies', an initiative to empower SA's women in entertainment

1 Nov 2024

EXCLUSIVE: Digitas Liquorice's Ntokozo Nhlanhla - What does SA need to convert in the digital space

Digital

EXCLUSIVE: Digitas Liquorice's Ntokozo Nhlanhla - What does SA need to convert in the digital space

Ntokozo Nhlanhla 22 Oct 2024

[Free report] Financial Brands TikTok Report 2024: Strategies for success

Social Media

[Free report] Financial Brands TikTok Report 2024: Strategies for success

Issued by Ornico 15 Oct 2024

Invibes inspires brands to ‘Rethink Possibilities’ with industry-specific advertising solutions

Advertising

Invibes inspires brands to ‘Rethink Possibilities’ with industry-specific advertising solutions

Issued by Invibes Advertising 9 Oct 2024

Live coverage from KwaZulu-Natal: A unique broadcasting experience on 702

Radio & Audio

Live coverage from KwaZulu-Natal: A unique broadcasting experience on 702

Issued by Primedia Broadcasting 23 Sep 2024

Why PR newsrooms need a specialised PR services provider

PR & Communications

Why PR newsrooms need a specialised PR services provider

Issued by TenacityPR 12 Sep 2024

#WomensMonth: How Iviwe Poti became a top digital marketing specialist at Isuzu SA

Dealers

#WomensMonth: How Iviwe Poti became a top digital marketing specialist at Isuzu SA

Imran Salie 30 Aug 2024

National Children’s Theatre to bring Disney’s The Lion King Jr. to life

Theatre

National Children’s Theatre to bring Disney’s The Lion King Jr. to life

29 Aug 2024

Likes, shares, and going viral: content creation impacts our mental and emotional wellness

Wellness

Likes, shares, and going viral: content creation impacts our mental and emotional wellness

Evan-Lee Courie 16 Aug 2024

SMMs need a seat at the table

Social Media

SMMs need a seat at the table

Issued by RAPT Creative Agency 23 Jul 2024

Kantar’s Mzansi Consumer Barometer. Part 2

Research

Kantar’s Mzansi Consumer Barometer. Part 2

Issued by Kantar 11 Jul 2024

Unlocking the power of everyday content

IMC Conference

Unlocking the power of everyday content

Issued by IMC Conference 2 Jul 2024

Debut Mzansi Food & Drink Show is a success

Events

Debut Mzansi Food & Drink Show is a success

24 Jun 2024

Brave Group - Nedbank’s We’re for Africa campaign celebrates innovation through AI

Artificial Intelligence

Brave Group - Nedbank’s We’re for Africa campaign celebrates innovation through AI

Issued by Brave Group 13 Jun 2024

Introducing Influencer Marketing as a new entry category for Assegai Awards 2024

Marketing

Introducing Influencer Marketing as a new entry category for Assegai Awards 2024

Issued by DMASA 13 Jun 2024

Image supplied. Wan-Ifra announced the 2024 Digital Media Awards Worldwide winners with SA’s Food For Mzansi Group, wining the 2024 Digital Media Awards Worldwide Best Podcast category

Online Media

SA's Food For Mzansi Group wins Wan-Ifra 2024 Digital Media Awards Podcast category

28 May 2024

Survival of the fittest: How the media apocalypse is forcing PR and marketing to reinvent themselves

PR & Communications

Survival of the fittest: How the media apocalypse is forcing PR and marketing to reinvent themselves

Adam Hunter, Issued by Hook, Line & Sinker 5 Jun 2024

Social Media

Science journalism in South Africa: social media is helping connect with new readers

Sisanda Nkoala 17 May 2024

Cameron Diaz is coming out of retirement and teaming with Jamie Foxx on a new action comedy, Back In Action. Source: Netflix.

Advertising

Netflix reaches 40m users for ad supported plan

Karabo Ledwaba 16 May 2024