Ads | Bizcommunity

Ads | Bizcommunity

News

70% of SA graduates struggle to find work – here’s your ultimate ‘grad pack’ to beat the odds

Career Advice

70% of SA graduates struggle to find work – here’s your ultimate ‘grad pack’ to beat the odds

Issued by Pnet 17 Apr 2025

Source: © 123rf Melanie Campbell, Rapt Creative says in today’s hyper-fragmented, choice-saturated marketplace, loyalty doesn’t just happen, it’s engineered

Branding

6 ways to build brand loyalty that lasts

Melanie Campbell 17 Apr 2025

Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)

Advertising

Warc: News media struggles as brands favour softer content

16 Apr 2025

From aaa School of Advertising to industry disruptor: Patrick Mentzel

Education

From aaa School of Advertising to industry disruptor: Patrick Mentzel

Issued by AAA School of Advertising 15 Apr 2025

MediaHeads 360 and Media Host join forces to redefine community radio advertising

Advertising

MediaHeads 360 and Media Host join forces to redefine community radio advertising

Issued by MediaHeads 360 15 Apr 2025

Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Advertising

Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Issued by Kantar 9 Apr 2025

You built a great website, but my agent doesn’t care!

CRM, CX, UX

You built a great website, but my agent doesn’t care!

Andre Fredericks, Issued by Sanlam Fintech 28 Mar 2025

Advertising

YouTube advertising awards now include South Africa

7 Apr 2025

WPP enhances AI marketing with strategic InfoSum acquisition

Artificial Intelligence

WPP enhances AI marketing with strategic InfoSum acquisition

4 Apr 2025

2024 Effie South Africa Ipsos Trends Report reveals what drives effective marketing

Marketing

2024 Effie South Africa Ipsos Trends Report reveals what drives effective marketing

Issued by Association for Communication and Advertising 3 Apr 2025

CRM, CX, UX

Digital footprints not as reliable as believed, warns new marketing study

Karabo Ledwaba 3 Apr 2025

Source: © The 2025 EMEA Sabre Awards saw South Africa’s public relations and communications agencies, Retroviral and Razor PR, fly the flag high

PR & Communications

Retroviral and Razor PR fly the flag at the Sabre EMEA Awards

Danette Breitenbach 3 Apr 2025

Branding

Richfield launches a new brand campaign with lead agency

Issued by So Interactive 2 Apr 2025

Smart designers use AI to escape expensive ad campaign shoot

Artificial Intelligence

Smart designers use AI to escape expensive ad campaign shoot

Issued by Masslink 2 Apr 2025

AI or die: The flight plan for AI-powered marketing in 2025

Artificial Intelligence

AI or die: The flight plan for AI-powered marketing in 2025

Issued by V5 Digital 2 Apr 2025

Storyteller, creative leader, and confessed word nerd Melusi Tshabalala has joined the VML team as ECD (Image supplied)

Advertising

New VML ECD: Melusi Tshabalala - “More solutions. Not just ads."

2 Apr 2025

Over 300 entrepreneurs attend inaugural Amazon SA Seller Summit

E-commerce

Over 300 entrepreneurs attend inaugural Amazon SA Seller Summit

2 Apr 2025

Advertising

Tumi Rabanye | How advertising strategy acts like a brand's nervous system

Tumi Rabanye 1 Apr 2025

Unpopular opinion by a CEO: Hyper-personalised marketing is just digital stalking

Marketing

Unpopular opinion by a CEO: Hyper-personalised marketing is just digital stalking

Issued by Wetpaint Advertising 1 Apr 2025

#OrchidsandOnions: Marketing lessons from the masters – Coca-Cola and KFC

#OrchidsandOnions

#OrchidsandOnions: Marketing lessons from the masters – Coca-Cola and KFC

Brendan Seery 31 Mar 2025

Subaru South Africa and ghd expand digital partnership with Algorithm

Digital

Subaru South Africa and ghd expand digital partnership with Algorithm

Issued by Algorithm Agency 28 Mar 2025

Puma’s biggest global campaign Go Wild: Rooted in history with a new vision of sports

Advertising

Puma’s biggest global campaign Go Wild: Rooted in history with a new vision of sports

28 Mar 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Marketing

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

Artificial Intelligence

Can brands maintain a true voice amidst the rise of AI content?

Thelma Ngoma-Mavhunga 28 Mar 2025

The future of marketing is storified

Marketing

The future of marketing is storified

Candy Dempers, Issued by MediaHeads 360 27 Mar 2025

Agencies aren’t waiting on AI – so why are brands still playing catch-up?

Digital

Agencies aren’t waiting on AI – so why are brands still playing catch-up?

Shaune Jordaan, Issued by Hoorah Digital 26 Mar 2025

Advertising

Facebook agrees to halt targeted ads for UK user after legal challenge

Karabo Ledwaba 26 Mar 2025

Social Media

The evolving battle over social media moderation: Free speech vs regulation

Grant Lapping 25 Mar 2025

Advertising

TikTok's ad chief Blake Chandlee to step down during company shake-up

25 Mar 2025

CRM, CX, UX

Unlock hidden revenue: How to turn your data into a profit powerhouse

Gil Sperling 18 Mar 2025

The rise of social commerce

Research

The rise of social commerce

Issued by KLA 14 Mar 2025

Advertising

Many cities are banning ads for airlines, SUVs and fossil fuels – and yours could be next

Freddie Daley 14 Mar 2025

Advertising

Advertisers will now be able to measure carbon impact with Google's new tool

13 Mar 2025

Radio advertising just got smarter – and more rewarding with Kagiso Media Radio and Mediamark

Radio & Audio

Radio advertising just got smarter – and more rewarding with Kagiso Media Radio and Mediamark

Issued by Mediamark 11 Mar 2025

The smart way to reach shoppers

Advertising

The smart way to reach shoppers

Issued by Smart Media 10 Mar 2025

The AI revolution in search: How to stay visible in a changing digital landscape

Digital

The AI revolution in search: How to stay visible in a changing digital landscape

Issued by Dentsu 10 Mar 2025

$The Creative Circle Best of the Year awards took place recently with TBWA\Hunt Lascaris taking Overall Agency of the Year (Image supplied)$

Advertising

Creative Circle Best of the Year awards: Honouring the Class of 76’ and 24’

Alex Goldberg 10 Mar 2025

Sinmisola Hughes-Obisesan. Source: Supplied.

DEI

#InternationalWomensDay2025: Sinmisola Hughes-Obisesan - A visionary driving Africa's creative future

Karabo Ledwaba 7 Mar 2025

New creative updates to help advertisers generate lifestyle imagery

Digital

New creative updates to help advertisers generate lifestyle imagery

Issued by Google 6 Mar 2025

The hidden cost of dull, bland and boring

Media

The hidden cost of dull, bland and boring

Issued by MediaHeads 360 3 Mar 2025

Advertising

Oscars reach unprecedented demand with sold-out ads and A-list sponsors

3 Mar 2025

Biz Most Read Award winners February 2025

Online Media

Biz Most Read Award winners February 2025

1 Mar 2025

The new marketing funnel: How community influence drives conversions

Marketing

The new marketing funnel: How community influence drives conversions

Issued by Brand Influence Agency 27 Feb 2025

A preview of the full album can be heard on HyperFollow, and will be available on Spotify, Apple Music and iTunes.

Artificial Intelligence

AI and hip hop converge in Sherina Florence's promotional album for The One Show

27 Feb 2025

Naked’s #GetNakedAnywhere campaign has turned an Out of Home (OOH) billboard campaign into a viral TikTok trend, with the top two videos racking up 3.8 million and 3.2 million organic views and total campaign views of nearly 20 million (Image supplied)

Advertising

Naked's #GetNakedAnywhere: From OOH billboard campaign to viral TikTok trend

27 Feb 2025

Advertising

Reliance plans to dominate Indian Premier League ads post-Disney merger using neuroscience

26 Feb 2025

#OrchidsandOnions: "Istanbul is the new cool" – A look at GoTürkiye’s latest campaign

#OrchidsandOnions

#OrchidsandOnions: "Istanbul is the new cool" – A look at GoTürkiye’s latest campaign

Brendan Seery 25 Feb 2025