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![Source: © Mikhail Nilov SA's over 55s group is gaining significance, but brands are no longer interested in them says UCT Liberty Institute of Strategic Marketing's Forerunners Report](https://biz-file.com/c/2310/716463-120x120.jpg?2)
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Marketing & Media
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Marketing & Media
Ipsos and UCT Unilever Institute of Strategic Marketing partner to uncover the potential of the sub-Saharan Africa middle class
Issued by Ipsos 31 Mar 2016
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