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After finishing my BA degree in English Literature and Film Theory at The University of Cape Town, I decided to do my Diploma in Journalism at Varsity College as Journalism has always been a passion of mine. While there I was lucky enough to get an internship at Condé Nast House and Garden. I enjoyed the experience thoroughly and walked away with a job offer when my studies were finished. In the final year of my diploma I began working as a junior publicist at Storybook Communications. It was here that the social media bug bit me and I was hooked. I read books and went on courses to learn more. Once I had graduated I started my own freelance company called Food Etc. Food is a big passion of mine, so I wanted to combine it with social media. I took on food clients who needed help with their social media as well as with recipe development, food styling and food photography. Since then, I have started writing a monthly column for a company called The Corporate Canvas which deals with quick and easy meals for the millennial woman on the go.