PRISA salary survey

Remuneration is always an issue - everyone spends time thinking about what they can earn, and if they are being paid market-related packages. Organisations are only as good as the talent they are able to retain. Compensation, in its many forms, bonds human effort and bottom line results. A special discounted sponsorship rate is available to PRISA members.

The opportunity to earn competitively is now a minimum requirement to retain competent people, says PRISA. Exceptional results can be encouraged by creative reward structures.

A public relations and communication management remuneration survey is to be undertaken by PE-Corporate Services in partnership with PRISA - the Institute for Public Relations & Communication Management.

According to PRISA, this survey will contain comprehensive information in user-friendly formats. It will cover basic salary, benefits and annual cost of employment for different positions - from junior assistants to directors. Employment equity profiles will also be included as well as a remuneration trends.

Issues that will also be addressed include: 'how important is it for you to retain your talent? Total costs of loss and subsequent replacement of staff' (separation, acquisition and learning can conservatively amount to 37% of annual salary).

The benefits of participating in such a survey are that you will be able to:

Benchmark your remuneration standards.

Develop creative and flexible reward structures.

Project budgets against a trends analysis.

Ensure your salary structure is fair and free of anomalies.

Examine and compare your employment equity profile within industry job standards.

Help you prevent key personnel from leaving for higher remuneration.

A special discounted rate has been negotiated for participation by PRISA members: R1 250 incl VAT and a copy of the survey. Data collection will be by PE Corporate Services via questionnaires and is confidential.

A minimum number of companies are required to make the data meaningful. The survey will be available to non-participants for R2 500.

For more information: contact Adele Slotar at PE Corporate Services Tel: (011) 442-4334; or Susan Richardson at PRISA, email: to participate or come on board as a sponsor. Please respond before August 31 2003.