Faster turnaround times and cost efficiency are the kinds of value-added benefits that needed to be achieved. To accomplish this, Fishwicks, who are proudly orange, chose to put an orange spin on the economic downturn by investing heavily in themselves, rather than tightening their budgets.
The New Members of the Family
Fishwicks improves their competitive stance by introducing high speed machines such as these to meet higher demands at the most competitive prices.Large-format fully automated Bassys computer-to-plate setter
Helps Fishwicks keep up with the massive growth and demand on their POS division. It was the first large-format Bassys image setter to be sold in South Africa.
High-speed variable data printing machine
This makes printing of large quantities of variable data more cost effective for clients.
Large format Sakurai automated silkscreen machine
Serves a large number of purposes, including Spot UV varnish.
Muller Martini stitching machine
Improves speed, quality, and costing for larger orders of stitching work that need to be turned-around in a shorter time-frame.
"We had anticipated the economic downturn and felt the last thing we should do as a company was start cutting corners. Instead we chose to find a way to be there for our clients so that they could continue about their business unaffected by economic changes - at least from a print requirements perspective. We made a number of capital equipment purchases that would improve turnaround times and cost efficiencies. And in doing so, not only did we retain business but we actually achieved positive growth in all areas of it, despite the economic crunch! Plus, we made a decision a few years ago that due to growth in Internet usage, communication and the way we do business would need to change. So we developed a number of software solutions over the years and, with the increased band width in South Africa, these solutions are really taking off, and we are especially excited about this aspect of our business." Aubrey Nathan, MD, Fishwicks Printers
Here's a quick reminder of our Orange Point-of-Difference
We tackle every job with enthusiasm and it is our energetic commitment in service, our passion for delivering innovative quality print, and our penchant for offering mind-blowing customised technology solutions, that inspired us to go orange. This enthusiastic energy and vibrancy is what separates us from the rest and makes us proudly orange. We felt it was the colour that best reflected this positioning.
Give us a call on 031 268 7300 or 011 712 5555 and get a touch of Orange.
