Social Media Manager

Remuneration:	R23000 - R26000 per month cost-to-company
Location:	Cape Town
Job level:	Junior/Mid
Type:	Permanent
Company:	Ad Talent Africa

Job title: Social media manager

Who we are: One of South Africa's leaders in prepaid devices

What we do: We support lower LSMs by providing payment products to help them build and grow their businesses, enabling their customers to transact and buy goods with ease

What we are looking for: We are seeking an experienced social media manager to lead our brand’s social media presence and engagement efforts.

What you will do:

Micro-merchant account management

• Oversee different brands in the micro-merchant division
• Manage relationships directly with brands, ensuring social media efforts align with brand goals
• Implement and monitor a social media strategy to boost engagement across all channels

Content creation

• Conceptualise content tailored to our brands for platforms such as Facebook, Instagram, X, LinkedIn, and TikTok

Copywriting

• Write engaging social media copy that resonates with audiences and strengthens brand presence

Design and production

• Manage design and production of social media content, collaborating closely with the design team
• Use Canva or other tools to assist with design if you have experience

Content organisation and planning

• Organise and manage content and strategies with tools to maintain a streamlined approach

Content strategy

• Develop and execute monthly content plans, ensuring consistency and strategic alignment across all social platforms

Scheduling and management

• Schedule and publish content, primarily on Facebook and Instagram
• Track performance, analyse data, and adjust strategies to optimise results

Community management

• Respond to messages and comments, fostering a positive community and enhancing interaction

Reporting

• Prepare detailed social media performance reports with insights and recommendations

Teamwork

• Collaborate with cross-functional teams, sharing ideas for improvement and contributing to overall marketing tasks
• Manage communication with our vendor database via SMS, push notifications, and till slip messaging

Stay updated on industry trends

• Keep abreast of the latest social media trends, algorithms, and best practices

What you must have:

• Bachelor’s degree in marketing, communications, or a related field
• Minimum of two years’ experience in social media management
• Demonstrated success in developing and executing social media strategies that enhance engagement and brand awareness
• Strong knowledge of all major social media platforms, best practices, and analytical tools
• Excellent written and verbal communication skills
• Creative, innovative, and solutions-oriented mindset
• Ability to work independently as well as part of a team
• Familiarity with social media management tools

Behavioural competencies:

• Collaborative and team-oriented
• Proactive, takes initiative
• Excellent communicator
• Creative thinker with a fresh approach to social media marketing
• Strong problem-solving skills
• Passionate and committed to enhancing the brand’s social media presence

If this sounds like you, apply now and bring your creative expertise to our team!

Posted on 14 Nov 08:50, Closing date 13 Dec