Marketing & Media Multimedia South Africa

This exclusive #BizTrends2024 interview is with future thinker and Flux Trends partner, Bronwyn Williams.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

Snickers’ “#SnickersFixTheWorld” commercial won the 2020 Super Clio award for the best commercial on Super Bowl LIV. The commercial was created by BBDO New York/AMV BBDO, and beat JEEP, Google and Amazon to this year’s top prize. It centres around a 'messed up, out of sorts world,' with a huge Snickers bar being the ultimate solution. The Super Clio awards are held annually to recognise innovation and creativity in advertising with a panel of leading industry experts and creatives selecting the winner. Watch the ad below:...

Howard Audio is thrilled that our audio branding project for Consol Glass was awarded a special mention in this month's IDidTht.com craft awards! Such a special project to work on... thanks to Grey Africa for such an inspiring brief....

In conversation with Rutendo Nyamuda on his new appointment as CEO of the Loeries. Preetesh also discusses his approach to innovation and leadership within the organisation and the importance for CEOs - as the face of a brand or company - to be seen in the media.

BizTrendsLIVE!2020 took place on 30 January at the Mall of Africa's Ster-Kinekor IMAX Theatre in Midrand. It had eight speakers that spoke on how African trends are shaping the world and being seen by the world. Below are images that were taken at the event.

As usual in Everlytic's development team, a lot has happened over the last year. And, looking forward, there are many more exciting things to come. So, before we get deep into 2020, here's a quick overview of some of the top software features they released in 2019.

The AICP Awards has enlisted the world’s most obsessive crafter to highlight the importance of craft and how the AICP Awards has celebrated craft in advertising. The film was conceived by a creative team at R/GA in New York and directed by Matt Piedmont at the US and UK-based production company PRETTYBIRD. AICP Awards has opened entries for the 2020 competitions – which includes The AICP Show, The AICP Post Awards and The AICP Next Awards. The deadline to enter is 14 February 2020....

The AICP Awards has enlisted the world’s most obsessive crafter to highlight the importance of craft and how the AICP Awards has celebrated craft in advertising. The film was conceived by a creative team at R/GA in New York and directed by Matt Piedmont at the US and UK-based production company PRETTYBIRD. AICP Awards has opened entries for the 2020 competitions – which includes The AICP Show, The AICP Post Awards and The AICP Next Awards. The deadline to enter is 14 February 2020....

TikTok South Africa, Warner Music and Sketchy Bongo are calling on local creators, especially music lovers, to do the #OnFireChallenge. The challenge is to go on to the Tik Tok app and create a video with Sketchy Bongo’s latest song as well as adding the new TikTok Fire Sticker and competition hashtag, #OnFireChallenge. The person who creates the best video will win R3000 cash and Warner merchandise.

Pure Conversations is a four-part series podcast that was created by Rapt Creative Contribution for Windhoek beer. The podcast is presented by Gareth Cliff and it aims at articulating Windhoek's brand promise of “100% Pure” to a niche audience. Below are episodes one and two of the series.

TBWA\Helsinki's latest ad campaign for Nissan Nordic Europe pokes fun at Finnish commuters' extended need for personal space at bus stops. The campaign images are inspired by the internet meme in which Finnish commuters are seen standing at regular intervals avoiding all interaction.

Nissan's Nordic Europe division uses the bus stop scenes to highlight their automatic distance control that regulates safety distance on the road.

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After winning Der Spiegel account, Serviceplan has unveiled the magazine’s new brand campaign – which includes Spiegel Online’s name change to Der Spiegel. The campaign was conceived by Serviceplan Campaign Hamburg and will be used online, in social media, in the cinema, in print and out of home. In a clever double entendre, the campaign plays on the meaning of ‘Spiegel’ (Mirror), by mirroring major news stories visually....

Mastercard's first-ever music single titled Merry Go Round was released on 7 January. The song forms part of the company's evolution of its sonic brand identity and the redefinition of how people interact with the brand.

On 1 December 2019, TBWA\WorldHealth unveiled its interactive calendar for the holiday season. The calendar was aimed at addressing the growing crisis of loneliness in the UK and US. TBWA\WorldHealth began opening calendar doors each day to reveal a simple action or gesture anyone can do to reach out to lonely people around them. Staff, clients and the public were all invited to take part by following the campaign on Instagram, Twitter, and LinkedIn – where the doors will remain open for all to participate at their own pace....