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Source: © The Media Leader In a move termed, "an excellent outcome for WPP" by Mark Read, WPP CEO, WPP will sell its entire majority stake in FGS Global

Marketing & Media

WPP sells majority stake in FGS Global to Bidco Inc - An excellent outcome for WPP

7 Aug 2024

Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency

Marketing & Media

Wavemaker appointed L’Oréal International Distribution's EMEA media agency

1 Aug 2024

Branding

Corona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Branding

Adidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue

OOH

DOOH investment in Africa lags behind

25 Jul 2024

Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024

Marketing

Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending

25 Jul 2024

Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa

Advertising

Cannes Lion Festival bought out by rival business, informa

Danette Breitenbach 24 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Research

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Marketing & Media

Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

Cannes Lions

#Cannes2024 : Innovation, Glass and Titanium Shortlists released

Danette Breitenbach 4 Jun 2024

Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

Advertising

3 SA agencies named in New York Festivals 2024 shortlist

3 Jun 2024

The Stream of Consciousness

D&AD Awards

Updated: D&AD Awards 2024: SA brings home 8 Pencils

27 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

Marketing

A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London

D&AD Awards

Full D&AD shortlist revealed

21 May 2024

More news

Source: © The Media Leader In a move termed, "an excellent outcome for WPP" by Mark Read, WPP CEO, WPP will sell its entire majority stake in FGS Global

Marketing & MediaWPP sells majority stake in FGS Global to Bidco Inc - An excellent outcome for WPP

7 Aug 2024

Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency

Marketing & MediaWavemaker appointed L’Oréal International Distribution's EMEA media agency

1 Aug 2024

Marketing & MediaCorona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Marketing & MediaAdidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue

Marketing & MediaDOOH investment in Africa lags behind

25 Jul 2024

Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024

Marketing & MediaLive events, like Paris Olympics, 1 of 5 trends shaping consumer spending

25 Jul 2024

Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa

Marketing & MediaCannes Lion Festival bought out by rival business, informa

Danette Breitenbach 24 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Marketing & MediaMessaging the preferred method for customers to interact with brands says research

9 Jul 2024

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Marketing & MediaDentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

Marketing & Media#Cannes2024 : Innovation, Glass and Titanium Shortlists released

Danette Breitenbach 4 Jun 2024

Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

Marketing & Media3 SA agencies named in New York Festivals 2024 shortlist

3 Jun 2024

The Stream of Consciousness

Marketing & MediaUpdated: D&AD Awards 2024: SA brings home 8 Pencils

27 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

Marketing & MediaA clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London

Marketing & MediaFull D&AD shortlist revealed

21 May 2024

The 62nd annual D&AD Awards’ first shortlist has been announced

Marketing & MediaD&AD Awards announce first shortlist

21 May 2024

Image supplied. Levergy, South Africa, Creative Edge, Kenya and VML, Tunisia are among the shortlisted agencies in the Warc Awards for Effectiveness 2024, in association with the Cannes Lions

Marketing & Media3 African agencies on Warc Awards for Effectiveness 2024 shortlist

14 May 2024

Geoff Seeley is the CMO for PayPal. Source: PayPal.

Marketing & MediaPayPal appoints Geoff Seeley as new CMO amid job cuts

Karabo Ledwaba 27 Feb 2024

Donna de Varona will be receiving the award. Source: Supplied.

Marketing & MediaDonna de Varona to receive Lifetime Achievement Award from NYF TV & Film Awards

22 Nov 2023

James Hewes is now CEO at PRCA. Source: FIPP.

Marketing & MediaJames Hewes departs FIPP and joins PRCA as CEO

27 Oct 2023

Source:

Marketing & MediaNewcastle United and Adidas forge multi-year partnership

6 Sep 2023

Puma inks exclusive multi-year licensing deal with Formula 1

RetailPuma inks exclusive multi-year licensing deal with Formula 1

8 May 2023

“The Missing Chapter” by Leo Burnett (India) for Procter & Gamble won one of the PR Grand Prix Awards in 2022

Marketing & MediaEpica Awards 2022 results announced!

9 Dec 2022

Source:

RetailYe and Adidas break up: Why brand marriages sometimes go bad

Pankhuri Malhotra 10 Nov 2022

Souce: © Whats Creative David Kennedy and Dan Wieden, cofounders of Wieden+Kennedy

Marketing & MediaWieden+Kennedy cofounder, Dan Wieden, dies

3 Oct 2022

Source:

Marketing & MediaGlobal media leaders expected at WOO APAC Forum

28 Sep 2022

Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

RetailBisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

Lauren Hartzenberg 28 Sep 2022

#ATMDubai: Rise of gastro-tourism and its role in destination marketing

Tourism & Travel#ATMDubai: Rise of gastro-tourism and its role in destination marketing

Lauren Hartzenberg 12 May 2022

Hugo Boss rebrands, partners with African TikToker Khaby Lame

RetailHugo Boss rebrands, partners with African TikToker Khaby Lame

2 Feb 2022

Source: © fabio formaggio OOH is one of the mediums leading the recovery in 2021

Marketing & Media2021: Year of recovery for marketing budgets globally

1 Feb 2022

Source: © efks

Marketing & Media$617m ad value makes Nike most marketed sports brand on social media

5 Jan 2022

Source: ©

Marketing & MediaYoung Ones Student Awards deadline today!

17 Dec 2021

Source: TBWA in Times Square, New York

Marketing & MediaTBWA named Adweek Global Agency of 2021

7 Dec 2021

Ex-Cannes Lions chairman Terry Savage appointed as LIA's new chairperson

Marketing & MediaEx-Cannes Lions chairman Terry Savage appointed as LIA's new chairperson

14 Oct 2021

Tommy Hilfiger collabs with Indya Moore on gender-fluid fashion

RetailTommy Hilfiger collabs with Indya Moore on gender-fluid fashion

28 Jul 2021

2021 CMO Pencil jury

Marketing & MediaJury to select winner of CMO Pencil Award

15 Jul 2021

Global Diversity, Equity and Inclusion Census extended

Marketing & MediaGlobal Diversity, Equity and Inclusion Census extended

2 Jul 2021

Source:

Marketing & Media#CreativeWeek2021: Games in physical reality

Emily Stander 21 Jun 2021

Source:

Marketing & MediaThe power of inclusive portrayal in advertising

Emily Stander 28 May 2021

Photo by on .

Marketing & MediaEffie Worldwide launches series of marketing effectiveness virtual workshops

13 Oct 2020

Marketing & MediaNew report shows brand leaders face big challenges aligning marketing and comms teams

17 Sep 2020