![Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands](https://biz-file.com/c/2407/743595-208x117.jpg?3)
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![Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands](https://biz-file.com/c/2407/743595-208x117.jpg?3)
![Tag Collective: Innovation for Africa](https://biz-file.com/c/2406/742251-208x117.png?5)
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![Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands](https://biz-file.com/c/2406/740542.jpg)
Marketing & Media
Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands
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![Africa's creative future: Leading the world through innovation and collaboration](https://biz-file.com/c/2406/740528.jpg)
Marketing & Media
Africa's creative future: Leading the world through innovation and collaboration
Dawn Rowlands, Dentsu 12 Jun 2024
![Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account](https://biz-file.com/c/2406/740098-208x117.jpg?1)
![Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists](https://biz-file.com/c/2406/739497-208x117.png?2)
Marketing & Media
#Cannes2024 : Innovation, Glass and Titanium Shortlists released
Danette Breitenbach 4 Jun 2024
![Source: © 123rf The UK Parliament has passed the Digital Markets, Competition and Consumers Bill](https://biz-file.com/c/2406/739286-208x117.jpg?1)
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![Image supplied. Carlos Fernando Chamorro, editor-in-chief of Confidencial (Photo: Mick Friis)](https://biz-file.com/c/2405/739106-208x117.jpg?2)
![Image supplied. Wan-Ifra announced the 2024 Digital Media Awards Worldwide winners with SA’s Food For Mzansi Group, wining the 2024 Digital Media Awards Worldwide Best Podcast category](https://biz-file.com/c/2405/738780-208x117.jpg?1)
![The Stream of Consciousness](https://biz-file.com/c/2405/738411-208x117.jpg?2)
![Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024](https://biz-file.com/c/2405/738195-208x117.jpg?2)
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