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Gina Gapp

Research

Senior research hires for Verve in Chicago, Sydney and London

VERVE 9 Nov 2022

How digital tech, ambience and sustainability drive in-store shopper behaviour

Research

How digital tech, ambience and sustainability drive in-store shopper behaviour

25 Oct 2022

Source:

Research

Drop in optimism among Africa's youth - report

27 Jun 2022

Source:

Research

Uncertainty ahead: The state of African consumer sentiment

15 Jun 2022

Kirk Perry, president and CEO of IRI, will become CEO of the combined company. Source: Business Wire

Research

IRI and NPD to merge, offering view of total retail purchasing and consumption trends

8 Apr 2022

Source: Wunderman Thompson

Trends

Wunderman Thompson reveals The Future 100: 2022

19 Jan 2022

Source: Supplied

Trends

Top 10 global consumer trends revealed for 2022 - Euromonitor

17 Jan 2022

Shoppers spent $1.14tn online globally over 2021 holiday season - Salesforce

E-commerce

Shoppers spent $1.14tn online globally over 2021 holiday season - Salesforce

13 Jan 2022

Source: Getty

Research

Subscription economy to hit $275bn in 2022: Where's the growth coming from?

11 Jan 2022

Source: ©mangostar -

Research

More shoppers panic buying ahead of festive season - report

25 Nov 2021

Source:

E-commerce

Smart TV voice assistant transactions to hit nearly $500m in 2023

14 Oct 2021

Loeries partners with Facebook Africa to support diversity and inclusion initiatives

Loeries Creative Week

Loeries partners with Facebook Africa to support diversity and inclusion initiatives

5 Oct 2021

Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar

Research

Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar

Ndeye Diagne, Kantar 16 Sep 2021

One size doesn't fit all: Advice for brands seeking to access the African market

Research

One size doesn't fit all: Advice for brands seeking to access the African market

Candice Robertson, Wavemaker 12 Aug 2021

More news

Gina Gapp

Marketing & MediaSenior research hires for Verve in Chicago, Sydney and London

VERVE 9 Nov 2022

How digital tech, ambience and sustainability drive in-store shopper behaviour

RetailHow digital tech, ambience and sustainability drive in-store shopper behaviour

25 Oct 2022

Source:

RetailDrop in optimism among Africa's youth - report

27 Jun 2022

Source:

RetailUncertainty ahead: The state of African consumer sentiment

15 Jun 2022

IRI and NPD to merge, offering view of total retail purchasing and consumption trends

RetailIRI and NPD to merge, offering view of total retail purchasing and consumption trends

8 Apr 2022

Source: Wunderman Thompson

Marketing & MediaWunderman Thompson reveals The Future 100: 2022

19 Jan 2022

Source: Supplied

RetailTop 10 global consumer trends revealed for 2022 - Euromonitor

17 Jan 2022

Shoppers spent $1.14tn online globally over 2021 holiday season - Salesforce

RetailShoppers spent $1.14tn online globally over 2021 holiday season - Salesforce

13 Jan 2022

Source: Getty

RetailSubscription economy to hit $275bn in 2022: Where's the growth coming from?

11 Jan 2022

Source: ©mangostar -

RetailMore shoppers panic buying ahead of festive season - report

25 Nov 2021

Source:

RetailSmart TV voice assistant transactions to hit nearly $500m in 2023

14 Oct 2021

Loeries partners with Facebook Africa to support diversity and inclusion initiatives

Marketing & MediaLoeries partners with Facebook Africa to support diversity and inclusion initiatives

5 Oct 2021

Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar

Marketing & MediaAh, Africa! One step forward, two beats ahead with Africa Life by Kantar

Ndeye Diagne, Kantar 16 Sep 2021

One size doesn't fit all: Advice for brands seeking to access the African market

Marketing & MediaOne size doesn't fit all: Advice for brands seeking to access the African market

Candice Robertson, Wavemaker 12 Aug 2021

Source: ©bagworld -

RetailFood & Drink 2021 rankings: Coca-Cola and Nestlé continue to dominate

11 Aug 2021

Source:

RetailVoice assistant transaction values to hit $19,4bn by 2023

3 Aug 2021

Source:

Marketing & MediaWarc details Advertising Trends report 2021/2022

13 Jul 2021

Global Diversity, Equity and Inclusion Census extended

Marketing & MediaGlobal Diversity, Equity and Inclusion Census extended

2 Jul 2021

Segmenting for the future: 5 emerging consumer types

RetailSegmenting for the future: 5 emerging consumer types

John Watling 21 Jun 2021

Source:

Marketing & MediaD&AD 2021 social media trends

Ashleigh Burton 14 Jun 2021

Marketing & MediaDoing good is good for business: How brand purpose can steer your sustainability journey in Africa

Adeola Tejumola, Kantar 4 May 2021

Euromonitor identifies 6 cannabis consumer archetypes

RetailEuromonitor identifies 6 cannabis consumer archetypes

21 Apr 2021

Credit: Getty

RetailConsumers spent $900bn more at online retailers globally in 2020

14 Apr 2021

The 5 habits of highly effective advertisers

Marketing & MediaThe 5 habits of highly effective advertisers

Daren Poole, Kantar 14 Apr 2021

Marketing & MediaBoosting brand purpose by solving value-action gaps in Africa

Adeola Tejumola, Kantar 25 Mar 2021

2020 digital holiday sales climb to $1.1tn globally - Salesforce

Retail2020 digital holiday sales climb to $1.1tn globally - Salesforce

13 Jan 2021

#BizTrends2021: Recalibrating for diminished growth - resolutions for 2021

Retail#BizTrends2021: Recalibrating for diminished growth - resolutions for 2021

Ailsa Wingfield 11 Jan 2021

From East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

Marketing & MediaFrom East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

Ndeye Diagne, Kantar 28 Oct 2020

Photo by on .

Marketing & MediaGoogle Ads is top choice for app marketers in Africa

15 Oct 2020

Marketing & MediaNew report shows brand leaders face big challenges aligning marketing and comms teams

17 Sep 2020

Gustavo via Pexels

RetailGlobal consumers ease back into in-store shopping - report

4 Sep 2020

Image by from .

Marketing & MediaInfluencer compensation: How money moves within the Nigerian influencer industry

Gbenga Sogbaike 4 Sep 2020

Retail1 in 4 consumers tried a new brand during pandemic - global report

12 Aug 2020

Image source: .

Marketing & MediaHow digital research is best positioned to understand African consumers

23 Jul 2020

Image credit: Retha Ferguson from Pexels

RetailCovid-19 impact on consumption patterns in Africa's key markets

23 Jul 2020

Warc releases the 2020 Effective Social Strategy Report

Marketing & MediaWarc releases the 2020 Effective Social Strategy Report

21 Jul 2020

Photo by on .

Marketing & MediaAfrica's changing times in broadcast media: Embracing platforms to keep up with rising competition

Roman Magis 15 Jul 2020

Image supplied.

Marketing & MediaNew Brand Love Story 2020 report reveals the world's most loved brands

19 Jun 2020

Photo by rupixen.com on .

Marketing & MediaCMO Council identifies agile brands that have benefitted from opportunities during global lockdown

15 Jun 2020

Consumer markets under pressure in 2020

RetailConsumer markets under pressure in 2020

Camilla Butler 5 Jun 2020

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