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Branding News South Africa

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IAB Bookmarks Awards

IAB SA announces 2024 Front Row delegates

15 Aug 2024

2024 FM AdFocus Awards entries open

Advertising

2024 FM AdFocus Awards entries open

15 Aug 2024

Source: Supplied.

Banking

Absa CIB unveils Invested in Your Story brand

15 Aug 2024

The best of marketing: 2024 Effie Awards finalists announced

Marketing

The best of marketing: 2024 Effie Awards finalists announced

Association for Communication and Advertising 15 Aug 2024

Machine_ celebrates new client partnership with Private Property

Branding

Machine_ celebrates new client partnership with Private Property

Publicis Groupe Africa 15 Aug 2024

Part 3: Agency Scope China - Chinese market complexity and competitiveness raise client expectations

Marketing

Part 3: Agency Scope China - Chinese market complexity and competitiveness raise client expectations

14 Aug 2024

Mark1 and more celebrate digital excellence at the 2024 Bookmark Awards

IAB Bookmarks Awards

Mark1 and more celebrate digital excellence at the 2024 Bookmark Awards

IAB South Africa 14 Aug 2024

Promotions & Activations

VWV's new leadership steering the brand into the future

Lume Communications 14 Aug 2024

Naked's R1m giveaway if “Stillknocks” wins in under 90 seconds

Promotions & Activations

Naked's R1m giveaway if “Stillknocks” wins in under 90 seconds

14 Aug 2024

#Bookmarks2024: 3 benefits of audience segmentation

IAB Bookmarks Awards

#Bookmarks2024: 3 benefits of audience segmentation

Michelle Swart 13 Aug 2024

Education

Dive into the fast lane of creativity: Join Red & Yellow’s Brand Challenge Bootcamp!

Red & Yellow 13 Aug 2024

#OrchidsandOnions: Investec's elegant dance - A masterclass in sophisticated financial advertising

#OrchidsandOnions

#OrchidsandOnions: Investec's elegant dance - A masterclass in sophisticated financial advertising

Brendan Seery 12 Aug 2024

Ann Nurock, Cannes Lions trend spotter, will host and moderate the 2024 Bookmarks Finalists’ Showcase (Image supplied)

IAB Bookmarks Awards

#Bookmarks2024: Finalists’ Showcase hosted and moderated by trend spotter, Ann Nurock

12 Aug 2024

Source: © 123rf Zhujiang River and modern building of financial district at night in Guangzhou China

Marketing

Part 1: Agency Scope China: A greater value on strategy

12 Aug 2024

More news

Part 3: Agency Scope China - Chinese market complexity and competitiveness raise client expectations

Marketing & MediaPart 3: Agency Scope China - Chinese market complexity and competitiveness raise client expectations

14 Aug 2024

Mark1 and more celebrate digital excellence at the 2024 Bookmark Awards

Marketing & MediaMark1 and more celebrate digital excellence at the 2024 Bookmark Awards

IAB South Africa 14 Aug 2024

Marketing & MediaVWV's new leadership steering the brand into the future

Lume Communications 14 Aug 2024

Naked's R1m giveaway if “Stillknocks” wins in under 90 seconds

Marketing & MediaNaked's R1m giveaway if “Stillknocks” wins in under 90 seconds

14 Aug 2024

#Bookmarks2024: 3 benefits of audience segmentation

Marketing & Media#Bookmarks2024: 3 benefits of audience segmentation

Michelle Swart 13 Aug 2024

Marketing & MediaDive into the fast lane of creativity: Join Red & Yellow’s Brand Challenge Bootcamp!

Red & Yellow 13 Aug 2024

#OrchidsandOnions: Investec's elegant dance - A masterclass in sophisticated financial advertising

Marketing & Media#OrchidsandOnions: Investec's elegant dance - A masterclass in sophisticated financial advertising

Brendan Seery 12 Aug 2024

Ann Nurock, Cannes Lions trend spotter, will host and moderate the 2024 Bookmarks Finalists’ Showcase (Image supplied)

Marketing & Media#Bookmarks2024: Finalists’ Showcase hosted and moderated by trend spotter, Ann Nurock

12 Aug 2024

Source: © 123rf Zhujiang River and modern building of financial district at night in Guangzhou China

Marketing & MediaPart 1: Agency Scope China: A greater value on strategy

12 Aug 2024

Source: © In Katrina's Kitchen Zee Mthimkhulu, biddable lead at Mark1, the official naming rights sponsor to the 2024 Bookmark Awards, examines what the Google delay to phase out third-party cookies means

Marketing & Media#Bookmarks2024: Endgame — A cookieless future delayed, implications for the digital advertising industry

8 Aug 2024

$Source: © Creative Review UK To compete globally, South Africa needs to tell better stories in a way that pushes standards or sets us apart says Carl Willoughby Chief Creative Officer, TBWA\Hunt Lascaris ?????and Creative Circle Chairman and Loeries Awards Board Member$

Marketing & MediaEXCLUSIVE #Cannes2024: Cannes do - Fear is holding creatives back from creating powerful work

Carl Willoughby 7 Aug 2024

Source: © The Media Leader In a move termed, "an excellent outcome for WPP" by Mark Read, WPP CEO, WPP will sell its entire majority stake in FGS Global

Marketing & MediaWPP sells majority stake in FGS Global to Bidco Inc - An excellent outcome for WPP

7 Aug 2024

Source: © LIA Michelle Marais, senior copywriter at Dentsu Creative and a 2024 Cannes See It.Be It. recipient talks about being a female in the creative industry at the tip of Africa

Marketing & Media#WomensMonth: Michelle Marais - Working in advertising takes guts; as a woman even more so

Danette Breitenbach 6 Aug 2024

Savanna Cider’s 12 pack: When all they bring are excuses. Dozen matter

RetailSavanna Cider’s 12 pack: When all they bring are excuses. Dozen matter

Heineken Beverages 6 Aug 2024

Source: © Olympics A As a sponsor, from January to May 2024, Visa has spent nearly $29m on advertising for the Olympics

Marketing & Media#Paris2024: How brands are using long-term sports sponsorships to build brand equity

5 Aug 2024

Norwegian swimmer Henrik Christiansen is the Muffin Man. Source: Supplied.

Marketing & MediaMuffin Man Mania: A sweet PR boost for the Olympics amid controversy

Karabo Ledwaba 5 Aug 2024

#Bookmarks2024: The importance of awards in digital marketing, more than just a trophy

Marketing & Media#Bookmarks2024: The importance of awards in digital marketing, more than just a trophy

Geneviéve Meiring 2 Aug 2024

(Image supplied)

Marketing & Media#BehindtheCampaign: King Price’s in-sho-sho is sure-sure

2 Aug 2024

Monate Tuckshop in Alexandra, north of Johannesburg, branded by local artists, showcasing some of Tiger Brands’ most purchased core products in local townships (Image supplied)

RetailBold spaza shop murals part of Tiger Brands expansion drive into informal market

2 Aug 2024

Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency

Marketing & MediaWavemaker appointed L’Oréal International Distribution's EMEA media agency

1 Aug 2024

Marketing & MediaChina's national spirit, Moutai, the world's most valuable spirits brand

1 Aug 2024

Marketing & MediaCorona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Marketing & MediaCastle Lager, Africa's most valuable beer, shows 22% growth in brand value

Jeremy Sampson 31 Jul 2024

Marketing & MediaHow can you approach the CFO to argue for greater investment in your brand?

Mary Kyriakidi, Kantar 31 Jul 2024

Source: © Bella Hadid posted a long post on Instagram giving her version of the recent controversy surrounding the Adidas SL 72 campaign

Marketing & MediaBella Hadid: "I did not know"

31 Jul 2024

Trademark dispute strips McDonald's of 'Big Mac' exclusivity in EU

LegalTrademark dispute strips McDonald's of 'Big Mac' exclusivity in EU

Janine Hollesen 30 Jul 2024

Musa Kalenga, group CEO of Brave Group. Image supplied.

Marketing & Media#BehindtheIMC: Musa Kalenga - "Opting into leadership, putting yourself second in service of others"

29 Jul 2024

Marketing & MediaAdidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

Source: © WPP At the recent Creative Circle Full Circle held in Johannesburg this year's South African Cannes Lions jury members' gave their insights into some of the world's best advertising campaigns

Marketing & Media#Cannes2024: Insights on some of the world's best creative work

Danette Breitenbach 29 Jul 2024

Source: © Sky News With several premium sports events occurring throughout the year, such as last year's Rugby World Cup, sports fans' attention is increasingly divided

Marketing & MediaPremium sports events make brands work harder for fans attention

26 Jul 2024

Image supplied. In anticipation of the Olympic Games Paris 2024 Opening Ceremony, DStv Stream has launched a tongue in check take on the elite athlete in sports

Marketing & Media#Paris2024: DStv Stream's tongue-in-cheek campaign from Parys to Paris

25 Jul 2024

Source: © Frenchly On the eve of the Paris Olympics, Neil Jankelowitz group CEO of Mohau Media Group (MMG) unpacks the role of sponsorships and innovative fan engagement

Marketing & Media#Paris2024: The Olympics - A unique sponsorship and innovative fan engagement opportunity

Neil Jankelowitz 25 Jul 2024

Source:

Marketing & MediaThe everyday influencer, a new era in influencer marketing

Pauline Oudin 25 Jul 2024

Tourism & TravelUnlocking growth: How SA's brand strength fuels tourism arrivals

Thembisile Sehloho 25 Jul 2024

Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024

Marketing & MediaLive events, like Paris Olympics, 1 of 5 trends shaping consumer spending

25 Jul 2024

Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa

Marketing & MediaCannes Lion Festival bought out by rival business, informa

Danette Breitenbach 24 Jul 2024

#OrchidsandOnions: Bic inspires with Paralympian Mpumelelo Mhlongo

Marketing & Media#OrchidsandOnions: Bic inspires with Paralympian Mpumelelo Mhlongo

Brendan Seery 24 Jul 2024

Marketing & MediaThe building blocks of great brands

Mongezi Mtati 24 Jul 2024

Adidas' Olympics retro campaign steps into controversy

Marketing & MediaAdidas' Olympics retro campaign steps into controversy

Danette Breitenbach 23 Jul 2024

FinanceDiscovery Bank takes gold at the Ask Afrika Brand Index 2024

Ask Afrika 23 Jul 2024