SAA launch interactive TV campaign on DSTV
South African Airways have launched their first interactive Dedicated Advertising Location (DAL) on DSTV's Channel 111. The DAL features information about www.flysaa.com and the SAA call centre. There is also a competition on the site to attract viewers until 27 June 2005.
![](https://cdn.bizcommunity.com/f/2408/Loeries-Tote-bag-competition.gif)