In brief Magazines South Africa

Wrapped refocuses

The publishers of Wrapped, the gay lifestyle magazine, have announced that its thirteenth edition (The Chilled Edition) heralds a major refocus in terms of its submission to the gay community in South Africa. Explains editor, Albert Lotter: “It is interesting that international gay and lesbian magazines struggle to define positioning in the market, as many of these publications defined themselves as ‘activist' media in the past. I believe that Wrapped has managed to put together a magazine which truly encompasses the gay lifestyle, by focusing on the gay consumer of today.” The latest edition of Wrapped includes new regular features which include a décor, pet, fashion and business section.

Let's do Biz