![Cell C has unveiled its bold new brand identity that is a nod to the purpose, To be an ally to those Cell C serves in partnership with design agency Shift (Image supplied)](https://biz-file.com/c/2409/750654-64x64.jpg?2)
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BaByDO growth spurt
Berry Bush BBDO's two-year-old BaByDO internship programme has had three intakes in as many weeks. The BaByDO initiative forms part of Berry Bush BBDO's young talent scouting programme giving students from varsities, technikons, advertising, drama and art schools the opportunity to experience the advertising industry first-hand.
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